20.1 C
Delhi

Samsung leads Indian smartphone market share in Q3 2023 as per IDC

India’s smartphone market shipments are up 0.4% YoY, according to the International Data Corporation (IDC) Q3 2023 report.

Samsung leads Indian smartphone market share details

For the second consecutive year, Samsung leads Indian smartphone market share in Q3 2023 as per IDC. Samsung maintains its dominant position in the market, with a 16.2% share in the third quarter. Realme, at 15.1%, trails the tech behemoth closely. With respective market shares of 13.9% and 11.7%, Vivo and Xiaomi secured the third and fourth spots.

Samsung leads Indian smartphone market share in Q3 2023 as per IDC
Samsung leads Indian smartphone market share

In the Indian smartphone market, OPPO held a 9.9% share, while OnePlus and POCO saw notable year-over-year growth, with 6.2% and 5.7%, respectively, according to the IDC survey. With respective share increases of 5.5%, 3.1%, and 2.9%, Apple, Infinix, and TECNO all saw modest growth. 9.8% of the market was made up of smartphone brands in the “others” category.

Samsung leads Indian smartphone market share in Q3 2023 as per IDC
Samsung leads Indian smartphone market share

Below is a full list of the top 10 brands in Q3 2023 along with their market share:

- Advertisement -TechnoSports-Ad
  • Samsung (16.2 per cent)
  • Realme (15.1 per cent)
  • Vivo (13.9 per cent)
  • Xiaomi (11.7 per cent)
  • Oppo (12.5 per cent)
  • OnePlus (6.2 per cent)
  • Poco (5.7 per cent)
  • Apple (5.5 per cent)
  • Infinix (3.1 per cent)
  • Tecno (2.9 per cent)

The largest year-over-year declines were experienced by Oppo and Xiaomi, which also showed a decline in their market shares, falling by 20.2% and 32.4%, respectively. In contrast, the IDC analysis indicates that Poco and OnePlus experienced the fastest year-over-year growth rates, at 50.8% and 50.1%, respectively.

Regarding brand performance, IDC data shows that in Q3 2023, Samsung of South Korea surpassed Vivo to become the lead in the Indian smartphone market, holding a share (by volume) of 16.2%.

Even though its shipments decreased year over year, Samsung overtook Vivo for the top spot. With an ASP of US$381, up 43% year over year, Samsung had the highest of the top five brands, according to IDC. When compared to the previous year, Samsung’s shipments decreased by 12.2%, and its market share decreased from 18.5% in Q3 2022 to 16.2% in Q3 2023.

LEAVE A REPLY

Please enter your comment!
Please enter your name here

This site uses Akismet to reduce spam. Learn how your comment data is processed.

TechnoSports-Ad

Popular

TechnoSports-Ad

Related Stories

More from author

Vivo X Fold3 Pro rumored to launch with Snapdragon 8 Gen 3

There was a claim indicating that the Vivo X Fold3 Pro was going to be the first foldable device featuring Snapdragon 8 Gen 3....

iPhones Will Have Alternative App Stores in the EU

iPhones will have alternative App Stores in the EU soon. By enabling sideloading and third-party app stores on the iPhone, Apple will abide by the...

Samsung Galaxy S25 Series rumored to launch with All-Exynos SoCs

All Samsung Galaxy S25 series models, including the S25, S25+, and S25 Ultra, may receive an Exynos SoC if the reports prove to be...

Google removes 23 Indian apps from Play Store due to policy violation

Due to their noncompliance with Google's payment policy, at least 23 apps created by ten Indian developers were removed from the Play Store on...