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Indian Cricket Team Jersey Sponsor: Adidas Takes Over as New Apparel Sponsor for Indian Cricket Team

REMYA BABU S - May 31, 2023

In yet another major change in Indian cricket, the Board of Control for Cricket in India (BCCI) has announced that Adidas will be the...

Cricket

BCCI Strikes Partnership with adidas as Kit Sponsor, Unveiling New Jersey for Team India in WTC Final 2023

REMYA BABU S - May 23, 2023

BCCI Strikes Partnership with adidas as Kit Sponsor: In an exciting development for Indian cricket, the Board of Control for Cricket in India (BCCI)...

Indian

Pou Chen, Nike, and Adidas shoe manufacturer plans to put $281 million in the Indian market

Ishika Setia - April 20, 2023

According to information released by the Tamil Nadu government, a subsidiary of Pou Chen, the biggest producer of branded sports footwear in the world,...

Sports

Adidas’ Adizero podium dominance continues as Evans Chebet becomes back-to-back champion in Boston

Rahul Roy - April 19, 2023

adidas’ ADIZERO franchise is ‘Made to Win’. And on the world stage today at the Boston Marathon, it helped Evans Chebet defend his title...

Sports

Adidas in trouble after being left over with €1bn Yeezy products

Arsh Das - March 9, 2023

Adidas have been left over with €1 billion worth of Yeezy apparel from their partnership with Kanye West. Anti-semitic comments from the rapper have...

Football

Adidas announces partnership with Indian Women’s football captain – Loitongbam Ashalata Devi

Rahul Roy - February 6, 2023

Adidas has a long history of supporting some incredible women athletes. They have recently announced their partnership with Loitongbam Ashalata Devi who is the Captain...

Football

Al Hilm: Adidas reveals the official match ball for the FIFA World Cup Qatar 2022 finals

Rahul Roy - December 12, 2022

Al Hilm, which translates as “The Dream” in Arabic and features a unique graphic design, will be the official ball for the semifinals and final and...

Football

Adidas celebrates Benzema’s Ballon d’Or win with a stunning film and golden memorabilia

Rahul Roy - October 18, 2022

Adidas celebrates Benzema’s historic Ballon d'Or win with a stunning short film, which sees the player’s iconic hand bandage transform into gold.The brand has...

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