A Farming Rom-Com on Netflix with a Ratings Bump in Its Way — Here’s What’s Happening with Sold Out On You

Ahn Hyo Seop and Chae Won Bin's bickering enemies-to-lovers chemistry is irresistible — but the Thursday night ratings are telling a different story. K-drama fans keeping tabs on SBS's Thursday…

May 1, 2026
3 min read

Ahn Hyo Seop and Chae Won Bin’s bickering enemies-to-lovers chemistry is irresistible — but the Thursday night ratings are telling a different story.

K-drama fans keeping tabs on SBS’s Thursday night lineup got some mixed news this week. Sold Out On You, the charming new romantic comedy starring Ahn Hyo Seop and Chae Won Bin, saw its viewership slip a notch with its fourth episode — but context matters a lot here.

Sold Out On You: Episode 4 Ratings Snapshot

DramaNetworkEpisodeNationwide Rating
Sold Out On YouSBSEp. 42.7% (all-time low)
Cabbage Your LifeKBS 2TVEp. 61.6% (slight rise)

What Is Sold Out On You?

If you haven’t tuned in yet, here’s why you should. Sold Out On You depicts the story of two people who are sincere and passionate about their work but surprisingly neglectful of themselves, as their lives become intertwined 24 hours a day. Wikipedia

Ahn Hyo Seop plays Matthew Lee, a young farmer nicknamed “Quail” who speaks with a gruff tone but has a warm heart, cultivating white-flowered nuri mushrooms with great care. Chae Won Bin plays Dam Ye Jin, the top host for home shopping network “Hit,” who is personally obsessed with that very mushroom — and shows up to renew their contract no matter how many times he refuses. Their stubbornly blooming romance forms the emotional core of the show. AsianWiki

 Sold Out On You

The drama has a 12-episode run, with new episodes dropping every Wednesday and Thursday, and a finale set for May 28, 2026. Each episode runs approximately 70 minutes. It’s also simultaneously streaming on Netflix, giving it a strong global reach beyond its linear TV numbers. What’s on Netflix

Should Fans Worry About the Dip?

Honestly? Not much. Thursday night K-drama slots have historically been quieter in terms of live viewership, and a 2.7% national rating doesn’t reflect the full picture when Netflix streaming numbers are counted separately. The show currently holds a solid 7.9/10 score on MyDramaList with over 17,000 watchers — a healthy sign that the audience is very much there, just watching on their own schedule. MyDramaList

The real test will be whether word-of-mouth from its more enthusiastic overseas fanbase drives a recovery in the coming weeks. To understand how Korean television ratings systems work and why linear ratings don’t tell the full digital story, Wikipedia’s overview of South Korean television is a great read.

For more K-drama ratings news and entertainment updates, check out TechnoSports.

FAQs

Q: Where can I watch Sold Out On You internationally?

Sold Out On You is available for international streaming on Netflix, with new episodes dropping every Wednesday and Thursday until the finale on May 28, 2026.

Q: Who are the main cast members of Sold Out On You (2026)?

The drama stars Ahn Hyo Seop as Matthew “Quail” Lee, Chae Won Bin as Dam Ye Jin, and Kim Bum as Eric Seo, with a strong supporting ensemble including Go Doo Shim and Jo Woo Ri.

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