Tecno mobiles is a smartphone brand that initiated its journey in Africa and is now confidently venturing into new territories, making a solid footprint in the world’s second-largest smartphone market, India. Its business strategy is rooted in the concept of ‘glocalization,’ which implies the creation of products that will sell universally but can be customized to specific markets or regions. This concept is already seeing massive success in India. Cleverly combining global technology with the actual needs of local consumers, Tecno can bring cutting-edge technology with localized innovation and differentiated features in their mobile phones.
With its ‘Segment-first’ approach, Tecno mobile is slowly making its way to leading the under 8,000 mobile price segment. It has also pioneered many new trends, such as the first 7,000mAh battery, 7-inch display, and the 48MP quad-camera in the under 15,000 price segment. 2021 saw exciting additions to the under 20,000 price with mobile phones enriched by its quad camera, in-display fingerprint sensor, and 8 GB RAMs, which were a rarity otherwise.
And if this sounds compelling enough, you should also know where to head to purchase your next smartphone. Bajaj Finserv is one of the biggest online marketplaces for shopping for mobile phones and other appliances. You are privy to the latest mobile phones with breathtaking discounts and lucrative deals when you shop online. The lowest EMI scheme is the best way to fund your purchase since you will not need to break the bank when you decide to buy a new phone. The purchase cost of the phone gets divided into smaller instalments, and you get to determine your repayment tenor (3 to 24 months)
Latest Tecno mobiles Under 20,000
Tecno has a wide variety of phones in this segment, catering to a plethora of users. Below are some of the prominent phones which have been recently launched.
1. Spark Go 2021
Catering to the needs of ‘Greater Bharat,’ this phone encompasses multiple features which directly speak to the aspirations of value-seeking consumers who yearn for feature-rich phones at affordable pricing. Priced at Rs. 7,299, this phone sports all the features typically found in the under 20,000 price segment.
The combination of an 8MP selfie camera with a 13MP AI dual rear camera follows its ‘Segment first’ strategy of pioneering new trends. A 5000 mAh battery, 6.52-inch display, and unique audio-sharing feature make it a complete entertainment package.
2. Tecno Pova 2
Continuing the legacy of giving users a taste of the premium features at affordable pricing, this Tecno mobile price is under 20,000 and represents a king-size display and performance. Gaming can be so enthralling, thanks to the 6.9-inch FHD display. Moreover, the gaming MediaTek Helio G85 Octa-Core Processor and Hyper Engine Gaming Technology packs a punch for avid gamers. The massive 7,000 mAH battery with 18W gives your sufficient power to breeze through marathon gaming sessions.
3. Tecno Camon 17 Pro
This phone under 20,000, comes with many compelling specifications, especially for those who can’t stop clicking pictures and selfies. With a one-of-kind 48MP supersensory front camera and 64 MP quad rear camera, you will notice an extra sparkle in the photos clicked on this phone. And for those game enthusiasts, the Helio G95 gaming processor coupled with 8GM RAM and 128GB spacious storage ensures you stay ahead of the game. The 6.8-inch FHD+ display with a 90Hz refresh rate makes scrolling responsive and butter-smooth.
4. Tecno Phantom 9
With the Phantom 9, Tecno manages to solidify its position in the under 20,000 price segment. With 6GB RAM and 128 GB storage, you can sail through multi-tasking and switching between apps. The Phantom 9’s triple rear camera (16+2+8 MP) and 32 MP AI Selfie camera leverage night Algorithms and AI to ensure your pictures clicked in dim lighting don’t fail to impress. With features such as AI Video Call, Google lens, in-display fingerprint sensor, Smart Panel, Notification Management, AI Read Mode, and AI Battery Lab, the Phantom 9 opens a world of possibilities for you.
5. Tecno Spark 7T
This phone launched in June 2021 has been raising eye-balls since it features powerful specifications which are unimaginable at this price point. At a starting price under 10,000, this Tecno mobile has so much to offer the price-conscious user. A 48 MP dual camera with AI Lens and 8MP front camera residing in a super-slim body makes it a portable camera in itself. Backed by a 6,000mAh battery, the Tecno Spark 7T is claimed to last for nearly 30 days on standby. This phone runs on HiOS 7.6 similar to Android 11, with unique features like voice changer, peek proof display, anti-theft alarm, Kids mode, film album, phone cloner, etc.
Summary:
Tecno phones are making a dent in the Indian smartphone industry and will soon challenge other low-cost Chinese brands. Their honest pricing strategy resonates with India’s vast population with a low purchasing power. Getting feature-rich mobile phones under 20,000 is no longer a dream for young, aspiring Indians with these budget devices that come with excellent specifications, robust processors, and battery life, plus they have impressive camera arrays.
