The Korean Business Research Institute has dropped its August brand reputation rankings for boy group members, and the results confirm one thing: Jimin is still untouchable. The rankings, drawn from consumer participation, media coverage, communication, and community awareness data collected between July 15 and August 15, cover 755 idols total.
Top 10 Boy Group Members — August 2026
| Rank | Idol | Group | Brand Index | Change vs. July |
|---|---|---|---|---|
| 1 | Jimin | BTS | 3,992,107 | +2.53% |
| 2 | Jungkook | BTS | 3,465,181 | +3.13% |
| 3 | San | ATEEZ | 3,347,283 | +74.40% |
| 4 | Park Ji Hoon | Wanna One | 3,252,938 | — |
| 5 | Jin | BTS | 2,852,155 | +55.06% |
| 6 | Yunho | TVXQ | — | — |
| 7 | G-Dragon | BIGBANG | — | — |
| 8 | Ong Seong Wu | Wanna One | — | — |
| 9 | V | BTS | — | — |
| 10 | Minho | SHINee | — | — |
The Big Movers
Jimin’s number one spot isn’t a surprise, but his keyword data is worth noting — top associated terms included “ARMY,” “Billboard,” and “captivate,” alongside a striking 92.96% positive sentiment score. Jungkook climbed to second with steady growth, while Jin’s 55% jump landed him a firm spot in the top five.
But the real headline is ATEEZ’s San, whose score exploded by 74.40% month-over-month to snag third place — a massive leap that outpaces every other name on the list. BTS continues to dominate overall, claiming four spots in the top 10.
For more K-pop rankings, comeback news, and idol updates, check out TechnoSports’ BTS coverage.
