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PUMA social recognition campaign #IndianCricketTeamCaptainHarmanpreetKaur goes viral

Raunak Saha
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PUMA social recognition campaign #IndianCricketTeamCaptainHarmanpreetKaur goes viral

While Indian Cricket Team Captain is mentioned on Google, surprisingly it excludes Harmanpreet Kaur from the list and only displays the names of Rohit Sharma and Hardik Pandya as captains of the Indian Cricket Team

With the aim of bridging the gender gap in cricket, PUMA disclosed how a google search about the Indian cricket team captains only displays the men’s team skippers Rohit Sharma and Hardik Pandya whilst unfairly excluding the women’s team leader Harmanpreet Kaur.

With a video posted on their social media which has gone viral, PUMA exhibited an influential message that said “Cricket is everyone’s game” rather than just being a gentleman’s game, inviting fans of the sport to flood social media platforms Twitter, Quora, LinkedIn and Reddit with the hashtag #IndianCricketTeamCaptainHarmanpreetKaur. 

The campaign is focused on ensuring that people write about Harmanpreet with hashtags to create maximum footprints so that Google automatically start acknowledging her name as Indian cricket Captain as well as sparking conversations that recognize the prominence of women in the sport.

Screen Grab of Google PUMA social recognition campaign #IndianCricketTeamCaptainHarmanpreetKaur goes viral

An Arjuna Award recipient in 2017, Harmanpreet Kaur is the most capped player in women’s T20I format and was recently unveiled as the brand ambassador of PUMA. 

The global sportswear brand is taking significant efforts to ensure that gender-related stereotypes in cricket are diminished and this campaign is a testament to it.

Also Read: Hyundai Creta Electric Vehicle spied on roads for the first time

India gears up for National Poker Series 2023; tournaments to begin on 29th March

Raunak Saha
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0
India gears up for National Poker Series 2023; tournaments to begin on 29th March

India’s most coveted poker tournament, National Poker Series India (NPS) hosted on PokerBaazi has announced its 2023 edition with its latest campaign, ‘Ab India Khelega Glory Ke Liye’.

This year’s edition will award gold, silver and bronze medals to podium finishers in a total of 107 tournaments and three NPS podium medals for the finishers with the highest medal tallies who will be crowned the NPS India 2023 champions. The tournaments will also award prize money of INR 25 Crore and begin on 29th March, however, players can already register for them on the PokerBaazi app and also play practice tournaments.

The full schedule is available on the website – https://nationalpokerseries.in/

The campaign will build awareness and get active participation in the National Poker Series 2023. The communication taps into the cultural insight that sportsmen and athletes strive to be recognized as the best in their respective sports, and how that hard work and perseverance bring glory and success. The same holds true for poker players who win both gold & glory as National Poker Series champions with their skills and grit.

The new campaign features a series of two films that highlight the pride and glory that comes with winning the National Poker Series. The campaign aims to inspire and motivate players, both men and women to strive for greatness in the game and to establish poker as a sport that demands the highest levels of skill and strategy. The creative storytelling, music and elements of surprise give registering for the tournament a ‘pull factor.’ With this campaign, the aim is to make the National Poker Series a success and inspire players to join and be a part of this ultimate game of glory. By using a simple cinematic device, the ads were able to create visually engaging films, portraying the transformation in their life.

The series has had more than 180K entries and 450+ medals, across 150 events over the past two years.

On the announcement, Navkiran Singh, Founder & CEO, Baazi Games said, “We, at PokerBaazi, are honoured to host the National Poker Series India once again. The two editions’ record-breaking entries across demographies and regions were a testament to establishing the NPS legacy. We see NPS India as the true podium of glory for the sport of Poker in India and are excited to celebrate the champions in the making.”

The general perception of poker is that it is just a game. Whereas globally it is considered to be a sport which involves an immense amount of skill to play and the ones with the right skills can achieve ultimate glory. National Poker Series as a platform is providing this opportunity to poker players in India.

“We wanted to talk to poker enthusiasts and new poker players alike and give them a clear sense that poker, more than just entertainment, can also be life-changing if you play it right. And National Poker Series hosted on PokerBaazi is your opportunity to experience that. A simple yet interesting creative device of life-changing in an instant for a youngster, landing him/her in the spotlight helped us capture this thought in a short duration”, said Nitin Pradhan, the Creative Head at DDB Mudra South.

The 360° Campaign is launched across multiple platforms, including Television, OTT, digital platforms, outdoors and social media. The campaign is expected to reach a diverse set of an audience of poker players and enthusiasts and establish the National Poker Series as the go-to tournament for players who seek both gold and glory.

Loco to create Next Generation Fan Experiences on Avalanche

Raunak Saha
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0
Loco to create Next Generation Fan Experiences on Avalanche

The Indian streaming pioneer Loco joins the Avalanche Multiverse incentive program and launches a Subnet, expanding Avalanche’s rapidly growing footprint in Asia

Loco, the world’s leading independent esports and live-streaming platform, is building a suite of Web3 products that will bring innovative fan experiences utilizing a custom Avalanche Subnet. Loco recently raised $42 million, which was the largest Series A round in Indian and South East Asian gaming history. The platform has also partnered with other gaming publishers like Krafton, Activision Blizzard and Riot Games.

Loco’s Avalanche Subnet and ongoing product campaign mark yet another new chapter in the story of Avalanche rapidly expanding in Asia. Recently, Chinese technology giant Alibaba and Japanese gaming trailblazer GREE each announced Avalanche initiatives. Like GREE, Loco will run its own Avalanche validators, reflecting a deep commitment to securing and building on the network.

Loco Targets Two Key Markets With its First Web3 Product: Collectibles and Fantasy Sports

The Fantasy sports industry generated over $22.7B in revenue in 2022 – a figure projected to grow to $48B by 2028. Digital collectibles are the fastest-growing sector of the $400B+ global collectibles industry. Despite this explosive growth, fantasy applications have largely failed to seize the Web3 opportunity.

Loco’s initial products will be designed to give back control to the user, bringing collectibles to the fantasy gaming experience. The Web3 initiatives will allow fans to express their fandom and put them in the role of talent managers and scouts, helping them leverage their knowledge and adding a new exciting layer to their watching experience. Viewers who enjoy watching their favorite creators can now directly engage in the action by building the best entertainment roster or esports team and competing with other fans in fantasy games on these platforms. These collectibles will be unique, scarce, and will have publicly verifiable ownership.

Loco Chooses Avalanche for Its Subnet Functionality, High Performance, and Reliability

The commitment to building on Avalanche comes as part of Loco’s efforts to provide the Indian gaming community with high-engagement, fun products that they can own.  An Avalanche Subnet allows Loco to tailor the properties of a custom blockchain to its apps and scale to a user base of hundreds of millions of customers, all while keeping network fees and transaction latency low.

With the recent Avalanche upgrade to Avalanche Warp Messaging (AWM), Loco’s users will also be able to freely trade Loco Legends collectibles with other assets on Avalanche. Additionally, Loco will receive support from Ava Labs through the Multiverse incentive program, helping launch its collectables marketplaces.

“We are excited to begin 2023 with this partnership with Ava Labs,” said Anirudh Pandita and Ashwin Suresh, co-founders of Loco. “We are aligned with Avalanche in our vision of bringing fun games to millions of users. These skill-based games will allow fans to deepen their connection with their favorite creators and help amplify the enjoyment they derive from watching digital content. Our endeavor is to provide users with reliable and secure platforms to store, buy, and sell digital assets while ensuring that the user experience is simple yet fun.”

“Web3 gaming is a fantastic use case for Avalanche Subnets as the only solution capable of consistently handling heavy traffic without causing user experience to suffer in the form of long wait times or high fees,” said John Wu, President of Ava Labs. “Pioneers like Loco are breaking new ground with ways to use digital collectibles for both fan engagement and applications layered on top that was previously not possible.”

AMD Ryzen 7 7745HX “Dragon Range” CPU appears in Cinebench

Nivedita Bangari
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AMD Ryzen 7 7745HX “Dragon Range” CPU appears in Cinebench

New benchmarks for the upcoming AMD Ryzen 7 7745HX “Dragon Range” CPU, which has 8 cores and is based on the Zen 4 architecture, have leaked. The AMD Ryzen 7 7745HX is one of four Dragon Range Laptop CPUs set to launch later this month.

The CPU has eight cores, sixteen threads, 40 MB of cache, and a clock speed of 3.6 GHz base and 5.1 GHz boost. The CPU has a TDP of 45W and can be overclocked to 75W because overclocking is supported on this high-end and enthusiast-grade laptop chip.

The AMD Ryzen 7 7745HX benchmarks were published by Bilibili content creator Golden Pig Upgrade, who shows the chip running in Cinebench R23.

AMD Ryzen 7 7745HX
The performance of AMD’s Ryzen 7 7745HX 8-Core “Dragon Range” CPU has been leaked in Cinebench. (Image Credits: Golden Pig Upgrade)

The base clock confirms that the CPU is a retail model. The leaker claims that the chip was operating at 95W, implying that it was overclocked or that this chip has an extremely high power limit.

The AMD Ryzen 7 7745HX “Dragon Range” CPU scored an impressive 1828 points in single-core and 18,606 points in multi-core performance. This puts the chip on par with Intel’s top-tier Alder Lake-HX CPUs, which have up to 16 cores. The AMD Ryzen 7 7745HX CPU outperforms the previously leaked AMD Ryzen 7 7840HS CPU by 10% in multi-threaded performance and 1% in single-threaded performance. The Dragon Range CPU has more cache, faster clock speeds, and a higher power limit, so the increased performance is to be expected.

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Tata Dark Red Edition teased for Harrier, Safari and Nexon SUVs

Nivedita Bangari
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0
Tata Dark Red Edition teased for Harrier, Safari and Nexon SUVs

In order to compete with rivals, Tata Harrier and Safari have been updated with a variety of new features, including ADAS. Tata Dark Red editions of the Harrier and Safari are being made ready for enthusiasts to look forward to. The Tata Dark Red edition will also be available for the sub-4-meter Tata Nexon SUV.

With their dynamic black and red theme, the Tata Dark Red editions appear a lot sportier. Harrier, Safari, and Nexon ‘Dark Red’ editions are likely to be slightly more expensive than existing Dark editions.

Nexon, Harrier, and Safari ‘Dark Red’ editions, like the Tata Dark edition, get the Oberon Black shade. The red accents can be found on the front grille, brake callipers, and the ‘Dark’ emblem. The Tata logo has been blacked out to give the SUVs a low-profile appearance. Harrier and Safari Dark Red editions have 18-inch alloy wheels, which increase their street presence significantly.

Tata Dark Red edition
credit: rushlane

The real thing to notice is on the inside, where Tata Dark Red edition are outfitted with swanky Carnelian red seats.

The upholstery has a quilted pattern that complements the sporty interior theme. The grab handles and centre console are also trimmed in Carnelian red leatherette. The dashboard is grey, while mounted components such as the AC vents, screen, and control buttons are glossy black. The red-black theme is absolutely stunning and will undoubtedly make everyday rides more exciting.

Tata Dark Red edition were on display with a variety of new features.

These are now available in standard variants as well. As a result, there are unlikely to be any new surprises in terms of equipment list for Dark Red editions. The Harrier and Safari have recently received an update that includes a 10.25-inch touchscreen infotainment system, a 7-inch digital TFT instrument cluster, wireless Android Auto and Apple CarPlay, front ventilated seats, an air purifier, a 6-way powered driver seat with memory function, more than 200 voice commands in six languages, and a wireless charger.

Forward collision warning, autonomous emergency braking, high beam assist, traffic sign recognition, blind spot detection, lane departure warning, lane change alert, rear collision warning, and rear cross traffic alert are examples of ADAS features.

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Why Disney+ Hotstar was down? They forgot to renew the domain

Raunak Saha
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0
Why Disney+ Hotstar was down? They forgot to renew the domain

Disney+ Hotstar faced a short-term outage since the afternoon whereby app users, the desktop site and even the Smart TV application weren’t showing any content. While most thought this to be some technical issue and might solve soon but it took hours to resolve and it’s working again slowly & steadily for most users.

Disney+ Hotstar was down because of a silly mistake

Do you know why there was this temporary outage? Well, don’t get surprised but hotstar.com, the primary site’s domain expired, yes, today their primary domain got expired and they didn’t even realize that.

So, until it was renewed, the outage got bigger as the DNS takes time to propagate and so it’s always advisable to renew domains beforehand. As you see the steaming giant of India runs on AWS, these cloud servers will fail if they cannot connect to the IP address that it is supposed to, rest aside, this was a silly yet major blunder by the team.

Currently, again Disney+ Hotstar is back and you can watch via the website or iOS, still few devices like the TV application is facing problem but these will soon neutralize within a few hours.

CONFIRMED: This was the biggest blunder by Hotstar and now that the issue is resolved, this incident will be a history for both the team and for you as well, so always keep your domain renewed advanced so that this kind of BLUNDER doesn’t happen.

POCO X5 Series Launched In Europe & India: What You Need To Know

Kaushiki Ghosh
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POCO X5 Series Launched In Europe & India: What You Need To Know

Finally, POCO launches its X5 series in Europe as well as India. The model X5 5G is released in Europe while POCO X5 Pro was launched in India.

As per rumours, other models of the X5 series will also be launched soon and is the rebranded version of the Redmi 12 Turbo.

POCO X5 Series Launched In Europe And India: Here Is What You Need To Kno

POCO X5 GT is also under process, and claims were made by the company. Although, there is no information yet regarding whether the X5 GT will be launched in India. The smartphone model has already been listed on the TKDN as well as the BIS databases, and it has now completed the IMDA certification.

Specifications: POCO X5 GT

Check out the full specifications of POCO X5 GT:

RAM: 8GB

Camera: Triple Rear Cam (64MP + 8MP + 2MP)

Processor: MediaTek Dimensity 9000 MT6893

Internal Memory: 128 GB

Display: 6.7 inches

Battery: 5000 mAh

It has Octa core processor. Face unlock, and fingerprint options are available in this model.

As per sources, the model will be available at a very reasonable price.

Diablo 4: Blizzard announces the Games Open-Beta dates

Pavan Gunagi
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0
Diablo 4: Blizzard announces the Games Open-Beta dates

Blizzard has announced the open beta and early access dates for Diablo 4, which will take place from March 24 to March 26. The announcement comes with just under four months until the full release of Diablo 4, and it comes at an awkward and chaotic time for Blizzard recently.

Many Blizzard employees left an all-hands meeting on Zoom with Blizzard President Mike Ybarra feeling demoralised and outraged. Some employees took to social media to vent their frustrations, criticising Ybarra and other Activision Blizzard executives for being out of touch. Given that Diablo 4 is only a few months away, and given the success of work-from-home projects like World of Warcraft: Dragonflight, it remains to be seen how the backlash will affect both the company and the upcoming beta and early access periods for Diablo 4.

The Diablo 4 open beta will run from March 24 to March 26.

Those who pre-purchased the game, on the other hand, will have exclusive early access to the open beta from March 17 to March 19. The news was revealed on day two of IGN Fan Fest, which was previously hinted at by Rod Fergusson, the Diablo series’ general manager. The announcement was accompanied by a suspenseful new trailer that shows what the Horadrim face in the aftermath of Lilith’s return. Lilith is the main antagonist of Diablo 4 and the daughter of Mephisto, one of Diablo 2’s Prime Evils.

Diablo 4
credit: wccftech

Participants in the open beta will be able to play the prologue and first act of the game, with a level cap of 25. Additional information about the game’s systems and the open beta will be revealed during a Diablo 4 developer stream on Tuesday, February 28 at 11:00 a.m. PST.

Given that Diablo 4’s full release date remains June 6, the open beta period will take place with just over two months until launch. With stiff competition from other June releases such as Final Fantasy 16, it’s unclear whether Blizzard will stick to the original release date or change it at the last minute.

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Star Sports celebrates 15 years of IPL: Big names in the award list

Mayukh Bhattacharjee
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Star Sports celebrates 15 years of IPL: Big names in the award list

IPl 2023’s schedule is out, and this edition will be the 15th season of the league. The inaugural auction for this event took place back on February 20, 2008, and since then, it has become one of the most celebratory cricket tournaments in the world. 

Star Sports celebrates 15 years of IPL: some big names in the award list

Star Sports, the television broadcaster for IPL 2023, decided to celebrate 15 glorious years of the massively popular cricket tournament around the world. Handing out awards was chosen as the major celebration form, with some big names making it to the winners’ list. 

Titled “Incredible Premier League awards,” the selected categories were best captain, batter, and bowler, including greatest impact, batting performance, and bowling performance.

Excited to know the names? Find out below. 

Incredible Captain: Rohit Sharma

Rohit Sharma has had an incredible run in the IPL as a captain, where he led his team to victory five times. Deservingly so, he bagged the title of Best Captain. On Star Sports, the Mumbai Indians captain thanked all the fans for their constant support and vote and mentioned it matters a lot to him and the franchise. 

Incredible Batter: AB de Villiers

Who could ever forget the greatness of this South African batter during his tenure with the Royal Challengers Bengaluru? He passed the likes of legendary Suresh Raina to bag the title of Incredible Batter in IPL. 

Incredible Bowler: Jasprit Bumrah

No one can ever overlook the thrashing yorkers at death overs from the Mumbai Indians pace leader Jasprit Bumrah. That earned him the award of the most incredible Bowler in 15 years of IPL history. 

Incredible Overall Impact: Andre Russell

Russell has been one of the key players for the Kolkata Knight Riders over the years, and the impact he created with both bat and ball has helped him seal the award for incredible overall impact. 

Incredible Batting Performance in a Season: Virat Kohli, 2016

No cricket lover would ever forget Virat Kohli’s performance in the 2016 edition of the IPL. Thrashing four hundred, he scored a staggering 973 runs, deserving enough to bag the incredible batting performance award. 

Incredible Bowling Performance: Sunil Narine, 2012

The year 2012 will always be special to KKR as they won their maiden IPL trophy that year. Thanks to Sunil Narine’s massive bowling display that year, that left the opponent batters numb at the wicket. He picked up 24 wickets in 15 games at an economy of 5.4 in his debut season. Quite obviously, he bagged the incredible bowling performance award. 

Season 15 is on its way

The 15th edition of IPL will kick off on 31st March with all glory and pomp!

Read More: Indian Women’s cricket team qualifies for the Semifinals in T20 World Cup 2023

TSMC: AI Gore Investment firm completely exists from the chip makers Stock Share

Nivedita Bangari
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0
TSMC: AI Gore Investment firm completely exists from the chip makers Stock Share

Following the revelation that Warren Buffett’s Berkshire Hathaway sold billions of dollars of TSMC stock within months of purchasing it, former Vice President Al Gore’s investment firm Generation Investment Management has followed suit. According to the firm’s filings from last week, it has also sold its TSMC stake, but unlike Buffett, who chose to keep some shares, Generation Investment has completely exited the position.

Prior to its SEC filings, the company also published its quarterly investor letter, in which it raised concerns about geopolitical tensions in the Taiwan Strait and the vulnerability of the semiconductor supply chain, without mentioning the reasons for the disposal.

TSMC has established itself as one of the world’s most important technology companies in recent years, particularly as its partnership with Apple has grown. It is the world’s largest contract chip manufacturer, supplying critical chip products to industry titans such as Apple, AMD, QUALCOMM, and NVIDIA. TSMC is also a technology leader in the industry, with its 3-nanometer chipmaking process being one of the most advanced currently in mass production.

TSMC
credit: wccftech

The chip industry is yet to digest its excess inventories from 2022 along with reduced demand has cast a cloud over TSMC and other semiconductor companies.

This is complicated further by the firm’s precarious location, with all of its advanced facilities based in Taiwan. During the fourth quarter of 2022, Al Gore’s Generation Investment Management sold its $22 million stake in TSMC.

The investment firm has long been an investor in TSMC, with filings dating back to 2016 indicating an investment in the chipmaker. The $22 million figure reflected Generation Investment’s ownership of more than 300,000 TSMC American depository receipts as of the third quarter of 2022.

Looking at TSMC’s returns over the last five years, it’s likely that Generation Investment simply decided it was time to exit the stock and rebalance the portfolio, especially given that most chip industry analysts believe the first half of this year will see a bottom due to macroeconomic conditions and an industry slowdown.

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