Samsung Bespoke AirDresser: Price, Features & Launch India

Samsung has launched the next-generation Bespoke AirDresser™ in India, bringing professional-grade garment care technology to modern homes. Priced at ₹1,56,990 with an introductory offer of ₹1,30,490, this smart clothing care solution promises hygienic, wrinkle-free garments without harsh washing cycles.

Samsung Bespoke AirDresser Quick Overview

Revolutionary Garment Care Technology

Dual AirWash System: Powerful air jets eliminate dust and 99% of odours from garments, refreshing clothes without water. The specially designed air hangers allow airflow both inside and outside garments, enhancing contaminant removal for deeper cleaning.

Dual JetSteam Technology: High-temperature steam emitted in two directions gently sanitizes fabrics, eliminating up to 99.9% of viruses and bacteria. This technology also smoothens wrinkles effectively, giving you crisp, confident wear every day.

Perfect for Indian Wardrobes

The Bespoke AirDresser™ understands Indian clothing needs. It’s ideal for preserving garments with cultural significance—wedding silks, chiffons, and heirloom sarees—plus premium woolens like cashmere and pashmina. The Long Dress Zone accommodates long dresses, jackets, and coats with ease.

“At Samsung, we bring the power of advanced garment care to the modern Indian household,” said Ghufran Alam, Vice President, Digital Appliances, Samsung India. “The Bespoke AirDresser™ simplifies your routine without compromising on hygiene, convenience or style.”

Smart Home Integration

Connected through Samsung’s SmartThings AI-powered ecosystem, the AirDresser offers personalized care recommendations and easy maintenance tracking. This intelligent home appliance learns your garment care patterns and suggests optimal cycles.

Why Choose the AirDresser?

Rising hygiene concerns and convenience needs drive modern consumers toward smarter solutions. Frequent laundry visits aren’t always feasible, especially for delicate fabrics. The AirDresser provides effortless garment care—fresh, ready-to-wear clothes without harsh chemicals or mechanical stress.

The minimalist Bespoke design seamlessly complements modern closets, making it a stylish addition for consumers who value aesthetics alongside performance. For smart home technology enthusiasts, this represents Samsung’s commitment to transforming everyday living through innovation.

Available at Samsung BKC Mumbai and Opera House Bengaluru stores, plus the Samsung Shop app, the introductory price makes premium garment care more accessible than ever.

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