Obsession Is Defying Every Box Office Law India Has — Rs 63 Crore and Counting Toward a Historic Rs 100 Crore Run

In a year packed with big-budget tentpoles and star-driven entertainers, a psychological horror film with no franchise legacy, no Indian stars, and no major IP backing has quietly become the box office story of 2026 in India. Obsession, directed by the 26-year-old Curry Barker, is now 15 days into its theatrical run — and it isn’t slowing down even slightly.

Obsession India — Complete Day-Wise Box Office Collections

The Numbers That Make No Sense — In the Best Way

The extraordinary run for Obsession continues in India, as the film kicked off its third week with nearly Rs. 4 crore on Friday — virtually on par with its 2nd Friday, with no week-on-week drop. The fifteen-day total stands at Rs. 63 crore approx. TechCrunch

To put that in perspective: most films see a 40–60% drop from their 2nd Friday to 3rd Friday. Obsession posted essentially the same number. That’s the kind of hold that only happens when word-of-mouth is completely overpowering initial awareness — people who see it are sending their friends, who are sending their friends.

With an expected Rs. 17 crore third weekend, it will be over Rs. 75 crore by Sunday — a number that will be almost double its opening weekend total. TechCrunch

Rs 100 Crore Is Now a Formality

This phenomenal hold has made reaching Rs. 100 crore pretty much certain. By the end of the third week, the film should be closing in on Rs. 85 crore, leaving it just Rs. 15 crore away from the century mark. With the third week around Rs. 25 crore and the way it has held so far, it should be straightforward. TechCrunch

And the records it will claim along the way are genuinely historic. Obsession will be the highest-grossing Hollywood film of the year, surpassing Project Hail Mary’s Rs. 90 crore. Moreover, it will become the biggest horror genre film from Hollywood in India, surpassing The Conjuring: Last Rites. TechCrunch

Why Is India So Obsessed With Obsession?

The film benefits from an increasingly mature multiplex audience in India that has shown, time and again in 2026, a hunger for quality storytelling regardless of language or origin. Project Hail Mary, The Mummy reboot, Michael, The Devil Wears Prada 2 — all hit it big. Obsession has outrun them all.

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