JLR: When the world is firing, Tata seems to be Hiring

As Jaguar Land Rover (JLR), a 100-year-old British automaker, seeks to hire hundreds of engineers to assist in the development of electric vehicles, laid-off tech employees may be able to…

By Nivedita Bangari

November 20, 2022

2 min read

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As Jaguar Land Rover (JLR), a 100-year-old British automaker, seeks to hire hundreds of engineers to assist in the development of electric vehicles, laid-off tech employees may be able to find new employment there.

In order to fill 800 positions in self-driving, electrification, machine learning, and data science, JLR, which is owned by India’s Tata Motors, on Friday created a recruitment page for displaced tech professionals.

The luxury carmaker, which aspires to be a “electric-first” company by 2025, stated that it believed individuals leaving large digital companies such as Amazon were most likely to have the necessary skills to fill new roles in the United Kingdom, Ireland, the United States, India, China, and Hungary.

According to Chief Information Officer Anthony Battle, the majority of the roles will be in the United Kingdom, split between JLR’s offices in Manchester and Gaydon in central England.

“We’ve had vacancies there for quite a long time. Some of the capabilities are quite difficult to fill because it’s a very competitive market, particularly software engineers and architects,” Battle said in an online video interview.

“It’s fortuitous for us, and definitely others, that there is now this huge availability of talent at a time when we’d already planned to move forward.”

The hiring drive follows hundreds of layoffs at US tech businesses such as Twitter, Meta, and Amazon, some of whom have headquarters in London and Dublin.

The additional positions, notably in artificial intelligence and machine learning, will enhance the company’s data collection operations, allowing it to obtain insights into automobile performance and customer behaviour, according to Battle.

JLR announced last year an electrification strategy in which all Jaguar vehicles would be fully electric by 2024 and an electric option would be available across the company’s whole portfolio, including Land Rover.

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