Intel has finally hit back to the bold claims that Apple had made at the release of the Apple M1 (which were modified later). During Computex 2021, Intel has stated that it would be a no-brainer for most tech enthusiasts. Now it seems, the Intel-Apple relationship more or less comes to an end for all intents and purposes.

Intel: [our laptops] provide a better gaming experience than 100% of Apple Mac laptops

The M1 is nowhere near the fastest CPU core globally, but it’s indeed the most power-efficient core, which is impressive. Do you know that Apple has added sneakily in the following footnote on the M1 website, which is also contradictory to the above statement:

Though this footnote was not able to get as much attention as the original claim and the M1 still needs the go-to benchmark for mobility chips so it is no surprise that finally, Intel has opted to respond with some tongue-in-cheek marketing of their own. They hit back with the same type of marketing language of Apple by stating that Intel laptops provide a “better gaming experience than 100% of Apple Mac laptops”.

Apple basically uses AMD-based GPUs and their high-end MacBook is currently limited to RX 5600M – which is not able to beat an RTX 3060 that you can have in Intel-based laptops. Apple has declared that they are targeting a shift to Apple silicon in a couple of years but it is said that Apple had a plan to offer the x86 option on certain product lines for a couple of years.

Less response and paying no attention to the threat represented by the Apple M1 was not making anything good and it indicates that Intel is now prepared to fight back.

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