Two years later and the pull is stronger than ever — ILLIT’s debut MV just rewrote their own record books.
Some debut songs make a splash. “Magnetic” made a tidal wave — and it still hasn’t stopped. ILLIT’s breakout track has now crossed a milestone that very few K-pop debut music videos ever reach, proving that their arrival on the scene in 2024 wasn’t just a moment. It was a movement.
ILLIT “Magnetic” — Milestone Timeline
| Milestone | Achievement Date | Time Since Release |
|---|---|---|
| MV Release | March 25, 2024 | — |
| 100 Million Views | 2024 | Within first year |
| 200 Million Views | 2025 | Second year |
| 300 Million Views 🎉 | March 29, 2026 (~8:30 PM KST) | ~2 years & 4 days |
The Record That Keeps Breaking Records
On March 29 at approximately 8:30 p.m. KST, ILLIT’s music video for their debut track “Magnetic” surpassed 300 million views on YouTube — a feat achieved approximately two years and four days after the music video’s release on March 25, 2024.
That timeline is remarkable when you step back and think about it. Not a viral moment that faded — a consistent, sustained pull that kept drawing viewers back month after month, across continents and cultures.
“Magnetic” is ILLIT’s first music video to surpass the 300 million mark — and it was also the group’s first MV to reach both 100 million and 200 million views. A hat-trick of historic firsts, all from a single debut track. That’s not luck — that’s a song with real staying power.
Why “Magnetic” Still Matters in 2026
What makes “Magnetic” so enduring? It captures everything that makes K-pop irresistible to global audiences — an infectious melody, polished choreography, and a fresh group identity that felt both familiar and entirely new. ILLIT didn’t just debut with a good song; they debuted with a cultural moment.
Two years in, the group continues to build on the foundation “Magnetic” laid, and every new milestone only adds to the legacy of that very first release.
For more ILLIT updates, K-pop milestones, and music news from across the Korean entertainment world, head straight to TechnoSports’ K-pop section — updated daily so you never miss a beat.
