India’s tech landscape witnessed remarkable growth in 2025 as CMF emerged as the fastest-growing smartphone brand, while Nothing delivered exceptional Q4 performance. Here’s the complete breakdown.
Table of Contents
CMF & Nothing Performance Highlights
| Brand | Annual Growth | Q4 2025 Growth | Achievement |
|---|---|---|---|
| CMF | 83% YoY | 59% YoY | Fastest-growing 2025 |
| Nothing | Strong | 32% YoY | Fastest-growing Q4 OEM |
CMF Fastest-Growing Brand of 2025
CMF delivered standout 83% year-on-year growth in 2025, per Counterpoint Research Q4 India Tracker. Q4 momentum continued with 59% YoY growth—making CMF the fastest-growing brand in its category.
Strategic India Move: CMF incorporated as a separate entity headquartered in India, reinforcing the country’s role as the brand’s base. This aligns with Nothing’s USD 100 million joint venture with Optiemus, establishing India as a global production hub.
Nothing Tops Q4 Growth in India
Nothing recorded impressive 32% YoY growth in Q4 2025, becoming the fastest-growing smartphone OEM. Offline retail expansion across key markets fueled this success.
Consumer Appeal: Partners cite Nothing’s clean UI, stable connectivity, and distinctive design as demand drivers—explore tech at Technosports.
India-First Strategy
Both brands demonstrate strong India commitment:
Manufacturing: Portfolio aligned with “Make in India” initiative
Retail: First flagship store opens Bengaluru, February 14, 2026
Export Hub: Joint venture positions India as global production center
Why This Matters
CMF and Nothing’s performance highlights India’s growing importance as consumer market and manufacturing powerhouse. The India-headquartered approach differentiates from traditional import-focused competitors.
Market Impact:
- Tech brands viewing India as strategic headquarters
- “Make in India” gaining real traction
- Clean software and design winning Indian consumers
Looking Ahead
With CMF independent and Nothing expanding retail, 2026 promises continued momentum. The Bengaluru flagship signals deeper community engagement while manufacturing expansion supports global ambitions.
FAQs
What makes CMF the fastest-growing brand?
83% annual growth plus 59% Q4 growth per Counterpoint Research tracker.
Where is Nothing’s first India flagship store?
Bengaluru, launching February 14, 2026 as brand ecosystem showcase.
