Wynk Music to Shut Down, Airtel and Apple Team Up for Exclusive Streaming Offers

Airtel and Apple have partnered to offer Apple TV+ and Apple Music, the company’s over-the-top (OTT) video and music streaming services, unique deals in India.

Customers of Airtel Xstream who have postpaid and premium Airtel WiFi plans will be able to view content from Apple TV+ thanks to a strategic relationship. According to Airtel, the addition of Apple TV+ will enhance the Xstream fiber offering.

Airtel and Apple Team Up for Exclusive Streaming Offers on Apple TV+ and Apple Music in India Details

The same vision between Apple and Airtel was emphasized by Amit Tripathi, CMO and EVP of customer experience at Bharti Airtel. He declared that both businesses are dedicated to improving the clientele’s experience and satisfying Indian consumers’ demands for entertainment.

In addition to video programming, Airtel intends to provide exclusive Wynk Premium customers with discounts on Apple Music. This move is expected to enhance the music experience for Airtel’s Wynk Music consumers. Wynk Music is well-known for its vast collection of Indian and worldwide music, expertly crafted playlists, artist interviews, and distinctive features like Apple Music Sing and Spatial Audio.

Apple’s vice president of Apple Music, Apple TV+, Sports, and Beats, Oliver Schusser, stated, “We are thrilled that Airtel customers in India will soon be able to enjoy all of the incredible content on Apple TV+ and Apple Music.” “With our ever-growing catalog of world‐class films, television shows, and music to choose from we know there will be something for everyone,” said Schusser.

Earlier in the year, Bharti Airtel released a statement announcing that these Apple Music and Apple TV deals will only be accessible to Airtel users in India.