Adidas

Why Did Lamine Yamal Switch from Nike to Adidas? The Inside Story of Football’s Biggest Sponsorship Battle

In February 2024, Barcelona's teenage sensation Lamine Yamal made headlines not just for his incredible performances on the pitch, but for a major off-field...

Reebok’s downfall: The Story you didn’t know ( August 7)

When Reebok first entered the sports sector in the 1980s, it held the top spot until Nike overtook it and recaptured it in the...
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Football
Arsh Das

Manchester United extend £900m kit deal with Adidas until 2035

Manchester United have extended their contract with Adidas as their kit provider until 2035. The Red Devils have agreed a £900 million deal, which...
REMYA BABU S
Adidas Unveils New Indian Cricket Team Jersey

Adidas Unveils New Indian Cricket Team Jersey: Get a Sneak Peek...

Adidas Unveils New Indian Cricket Team Jersey: Excitement is building up among cricket fans as Adidas, the new kit manufacturer for the Indian cricket...
REMYA BABU S
Indian Cricket Team Jersey Sponsor: Adidas Takes Over as New Apparel Sponsor for Indian Cricket Team

Indian Cricket Team Jersey Sponsor: Adidas Takes Over as New Apparel...

In yet another major change in Indian cricket, the Board of Control for Cricket in India (BCCI) has announced that Adidas will be the...
REMYA BABU S
BCCI Strikes Partnership with adidas as Kit Sponsor

BCCI Strikes Partnership with adidas as Kit Sponsor, Unveiling New Jersey...

BCCI Strikes Partnership with adidas as Kit Sponsor: In an exciting development for Indian cricket, the Board of Control for Cricket in India (BCCI)...
Ishika Setia

Pou Chen, Nike, and Adidas shoe manufacturer plans to put $281 million...

According to information released by the Tamil Nadu government, a subsidiary of Pou Chen, the biggest producer of branded sports footwear in the world,...
Ishika Setia

Get to know the tigers, elephants, rabbits, and turtles of the online...

The entire globe is becoming digital, and all companies big, small, old, and new are adapting. Redseer's Digital Disruptors report predicts that 25% of...