Samsung Launches DigiArivu Programme in Tamil Nadu

Samsung India has partnered with the United Nations Global Compact Network India to launch DigiArivu, a transformative education initiative designed to strengthen digital and STEM learning in Tamil Nadu's government…

November 19, 2025
2 min read

Samsung India has partnered with the United Nations Global Compact Network India to launch DigiArivu, a transformative education initiative designed to strengthen digital and STEM learning in Tamil Nadu’s government schools. The programme was inaugurated by Thiru Dr. Anbil Mahesh Poyyamozhi, the state’s Minister for School Education.

DigiArivu

Empowering Students Through Tech in Tier-2 Cities

DigiArivu will initially benefit over 3,000 students across 10 government schools in Kancheepuram and Ranipet districts. Samsung has been running education CSR initiatives since 2013, including Samsung Smart School and Samsung Innovation Campus programmes, and DigiArivu expands this commitment with a community-centric model tailored for tier-2 and tier-3 regions.

Programme Overview

ComponentDetails
PartnerUN Global Compact Network India
Initial Reach3,000+ students, 10 schools
DistrictsKancheepuram, Ranipet
Focus AreasSTEM, Digital Learning, Career Guidance
InfrastructureBaLA designs, sports kits, libraries
Additional Training5,000 students in AI, IoT, Big Data

Comprehensive Learning Ecosystem

The programme addresses real on-ground needs identified through research with state schools and inputs from Samsung’s Sriperumbudur manufacturing plant employees. Key interventions include Building as Learning Aid (BaLA) designs, digital learning equipment, activity-based STEM education, and teacher training sessions.

DigiArivu also provides career guidance for Class 12 students, education expert speaker series, health awareness camps, and Tamil and English libraries with competitive exam books. The initiative aligns with UN Sustainable Development Goal 4, which aims to ensure inclusive and equitable quality education for all by 2030.

“Through DigiArivu, we are creating a digitally-enabled learning environment that will help students build future-ready skills,” said SH Yoon, President of Samsung Chennai Plant.

Parallel Skilling Initiative

Complementing DigiArivu, Samsung’s Innovation Campus programme is training 5,000 students in Tamil Nadu in high-demand domains like Artificial Intelligence, IoT, Big Data, and Coding. This dual approach ensures students gain both foundational education and industry-relevant technical skills.

FAQs

What is the DigiArivu programme’s main objective?

To strengthen digital and STEM education in Tamil Nadu government schools while providing career guidance and holistic student development.

How many students will benefit from Samsung’s education initiatives in Tamil Nadu?

Over 8,000 students through DigiArivu and Samsung Innovation Campus combined.
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