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RIIZE’s Anton Is the New Face of Saint Laurent: Paris Debut, Fan Welcome and a Comeback on October 26

High fashion just got a new K-pop face. RIIZE's Anton is officially a brand ambassador for the French luxury house Saint Laurent, and his Paris debut has already given fans…

October 2, 2026
2 min read

High fashion just got a new K-pop face. RIIZE’s Anton is officially a brand ambassador for the French luxury house Saint Laurent, and his Paris debut has already given fans plenty to talk about.

RIIZE: Overview

DetailInfo
StarAnton (RIIZE)
BrandSaint Laurent
RoleBrand ambassador
First official eventSaint Laurent Spring/Summer 2027 show, Paris Fashion Week
Location highlightA venue with a view of the Eiffel Tower
RIIZE comebackNew single on October 26

RIIZE: The Announcement

Anton attended Saint Laurent’s Spring/Summer 2027 show in Paris earlier this week, and the house has now confirmed him as a new brand ambassador. The Paris Fashion Week appearance was his first official event in the role, so the announcement and his debut arrived almost together.

RIIZE

What Anton Said?

Anton shared that Saint Laurent is a brand he has liked for a long time, and that he’s delighted and grateful for the chance to work together. He believes exploring the world of the brand more deeply will bring him fresh inspiration. He also said he hopes to represent Saint Laurent well through his own unique style, a promising note for a star known for his personal taste.

A Paris Moment to Remember

Describing his first trip as an ambassador, Anton called the whole experience romantic. He pointed to the location with a view of the Eiffel Tower, the guests from many different fields, and the fans who waited to welcome him. He said the exciting, heartwarming atmosphere will stay in his memory for a long time.

What’s Next for RIIZE?

Fans have more to look forward to. RIIZE is preparing a comeback with a new single on October 26. If you’re new to the group, the RIIZE page on Wikipedia offers a handy background. In the meantime, you can watch their variety show BOSS RIIZE on Viki. For more updates, browse our K-pop news on TechnoSports and our fashion and entertainment section.

FAQs

Which brand did RIIZE’s Anton become an ambassador for?

He is the new brand ambassador for French luxury house Saint Laurent.

When is RIIZE’s next comeback?

RIIZE returns with a new single on October 26.



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