They didn’t just celebrate — they gave. RIIZE has marked their third debut anniversary by making generous donations under the name of their fan club, BRIIZE! On September 4, 2026, SM Entertainment’s beloved boy group celebrated three years since their debut by channeling their gratitude into charitable giving — proving that the bond between RIIZE and BRIIZE goes far deeper than music.
In an industry where debut anniversaries are typically marked by fan events, special content, and social media celebrations, RIIZE chose to honor their fans by doing good in their name. And honestly? That tells you everything you need to know about this group.
Table of Contents
The Anniversary Donations — What RIIZE Did
| Detail | Info |
|---|---|
| Group | RIIZE |
| Anniversary | 3rd debut anniversary |
| Debut Date | September 4, 2023 |
| Donation Made Under | BRIIZE (official fan club name) |
| Announcement Date | September 4, 2026 |
| Agency | SM Entertainment |
| Type | Charitable donations to causes in need |
By making the donations under the name “BRIIZE” rather than their own, RIIZE sent a powerful message — this anniversary belongs to the fans as much as it belongs to them. The gesture transforms a routine celebration into a shared act of kindness between artist and fandom.

RIIZE’s 3-Year Journey — From Debut to Donation
RIIZE debuted on September 4, 2023, and in just three years have established themselves as one of SM Entertainment’s most promising groups:
| Year | Milestone |
|---|---|
| 2023 | Debuted September 4 with “Get A Guitar” — instant viral hit |
| 2023 | “Impossible” pre-release single broke streaming records |
| 2024 | First mini album promotions — growing domestic + international fanbase |
| 2024 | SBS Gayo Daejeon + major music show appearances |
| 2025 | Continued comebacks — solidifying SM’s next-gen boy group identity |
| 2026 | 3rd anniversary — charitable donations under BRIIZE name |
| 2026 | SBS Gayo Daejeon Summer lineup (August 9) |
From a viral debut to donating in their fans’ name three years later — RIIZE’s growth reflects both commercial success and genuine character development as artists and human beings.
Who Is RIIZE? — Group Profile
RIIZE (라이즈) is a South Korean boy group formed by SM Entertainment. The group’s name combines “Rise” and “Realize,” symbolizing growing together with fans to realize their dreams.
| Detail | Info |
|---|---|
| Group | RIIZE (라이즈) |
| Agency | SM Entertainment |
| Debut | September 4, 2023 |
| Fandom | BRIIZE |
| Debut Song | “Get A Guitar” |
| Concept | “Emotional Pop” — connecting emotionally through music |
| Members | Shotaro, Eunseok, Sungchan, Wonbin, Sohee, Anton |
| Years Active | 3 years |
The Members
| Member | Position | Key Fact |
|---|---|---|
| Shotaro | Dancer, Vocalist | Former NCT member — Japanese |
| Eunseok | Vocalist | Visual center — rising actor |
| Sungchan | Rapper, Vocalist | Former NCT member — tallest member |
| Wonbin | Vocalist, Visual | Fashion icon — massive individual following |
| Sohee | Vocalist | Sweet vocals — fan favorite |
| Anton | Vocalist, Rapper | Korean-American — multilingual |
Why Donating Under “BRIIZE” Matters
The decision to make donations under the fan club name rather than the group name is a deliberate and meaningful choice:
| Why It’s Special | What It Represents |
|---|---|
| 💛 Honors the fandom | BRIIZE gets credit for the charitable impact |
| 🤝 Shared identity | Artist + fan = one community doing good together |
| 🎂 Anniversary gift TO fans | Instead of receiving, RIIZE gave — in their fans’ name |
| 📢 Sets an example | Encourages fans to also engage in charitable giving |
| 💜 Deepens the bond | Not transactional — genuinely caring about fan legacy |
Many K-pop groups make anniversary donations in their own name. RIIZE making donations specifically under “BRIIZE” elevates the fan club from consumers to partners in social good — a distinction that resonates deeply with the fandom.
K-Pop’s Growing Philanthropy Culture
RIIZE’s anniversary donation continues a beautiful trend in K-pop where artists use milestone celebrations for charitable impact:
| Group / Artist | Charitable Action | Occasion |
|---|---|---|
| BTS | UNICEF “Love Myself” campaign | Ongoing partnership |
| SEVENTEEN’s Hoshi | Funded classroom construction | 30th birthday (June 2026) |
| IU | Regular multi-million won donations | Birthdays + holidays |
| Stray Kids | Children’s charity contributions | Anniversary celebrations |
| RIIZE | Donations under BRIIZE name | 3rd debut anniversary |
RIIZE joining this tradition at just three years into their career — before many groups even think about philanthropy — signals the kind of group they aspire to be. Character matters, and RIIZE is building theirs on a foundation of generosity.
BRIIZE Fan Reactions — Pure Love
The announcement has been met with overwhelming warmth from BRIIZEs worldwide:
| Fan Reaction | Common Sentiment |
|---|---|
| “They donated in OUR name — I’m sobbing” | Gratitude for the fan-centric gesture |
| “This is why RIIZE is different” | Pride in the group’s character |
| “3 years of making us proud on AND off stage” | Appreciation beyond music |
| “BRIIZE doing charity together with RIIZE — this is what fandom should be” | Inspired to give back themselves |
| “Happy anniversary to the kindest boys in K-pop” | Pure love |
Many BRIIZEs have responded by organizing their own charitable donations in RIIZE’s name — creating a ripple effect of generosity that extends far beyond the group’s initial contribution.
RIIZE’s 2026 Highlights — A Strong Third Year
The anniversary donation caps off an impressive third year for RIIZE:
| 2026 Achievement | Detail |
|---|---|
| SBS Gayo Daejeon Summer | Performed at KINTEX (August 9) — first lineup announcement |
| Continued comebacks | Active promotional cycles throughout 2026 |
| Individual activities | Wonbin’s fashion presence + Eunseok’s acting |
| Billboard World Albums | Charting presence in 2026 |
| SM Concert activities | Part of SM’s concert ecosystem |
| 3rd Anniversary Donations | Charitable giving under BRIIZE name |
Looking Ahead — What’s Next for RIIZE
With three years under their belt, RIIZE is entering the critical “establishment phase” where groups transition from promising rookies to certified stars:
| Upcoming | Expected |
|---|---|
| New album/comeback | Late 2026 — next promotional cycle |
| First world tour | Expected as group’s fanbase grows globally |
| Individual activities | Wonbin (fashion), Eunseok (acting), Anton (variety) |
| Year-end awards | Strong contenders at MAMA, MMA, GDA |
| SM family concerts | Part of SM’s broader concert ecosystem |
For a complete overview of RIIZE’s career and achievements, visit the official RIIZE Wikipedia page.
The Bottom Line
RIIZE celebrating their third debut anniversary by making donations under the name “BRIIZE” is the kind of gesture that transforms a good group into a great one. In just three years, they’ve proven that their name — “Rise + Realize” — isn’t just a concept. It’s a mission.
Rising together. Realizing dreams together. And now — giving back together. Happy 3rd anniversary, RIIZE. BRIIZE couldn’t be prouder. 💛🎂
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FAQs
Q: What did RIIZE do for their 3rd debut anniversary?
RIIZE celebrated their third debut anniversary on September 4, 2026, by making generous donations under the name of their fan club, BRIIZE. By donating under the fan club name rather than their own, RIIZE honored their fans as partners in social good — transforming a routine anniversary into a shared act of kindness.
Q: When did RIIZE debut and who are the members?
RIIZE debuted on September 4, 2023, under SM Entertainment with the single “Get A Guitar.” The group consists of six members: Shotaro, Eunseok, Sungchan, Wonbin, Sohee, and Anton. Their fan club is called BRIIZE, and the group’s name combines “Rise” and “Realize.”





