What happens when a streaming giant throws a book festival? You get musical readings, drawing workshops and a few juicy hints about upcoming shows. Netflix has just done exactly that in Paris, and it came with some eye-opening numbers.
Netflix Event : Overview
| Detail | Info |
|---|---|
| Event | Three-day interactive book event with the Conseil National du Livre |
| Venue | Ground Control, near Gare de Lyon, Paris |
| Highlights | Musical readings of You and Bridgerton, a Roald Dahl reading, a One Piece drawing workshop |
| Library | 500 books, with stands for Lupin and Astérix |
Two Series Teased
Netflix’s VP of French content, Pauline Dauvin, highlighted two upcoming projects:
- Les Brumes: A mystery thriller based on Olivier Norek’s books, co-written and directed by Alexandre de La Patellière and Mathieu Delaporte. It’s on track for 2027, with Pio Marmaï playing hero Victor Coste. Norek was due at the event for a Q&A.
- La Part du Mal: Based on the Malin Fors books, with first images showing Cécile De France, Grégory Gadebois and Simon Abkarian. No premiere date has been announced.
Asked about sequels, Dauvin noted that there are four more Victor Coste books, adding that the more subscribers love a show, the more Netflix will want to adapt.
The “Netflix Effect” on Book Sales
A NielsenIQ BookData study surveyed 1,500 readers aged 13 and over. Here’s what it found:
- 64% said they became interested in the source material.
- 48 of 58 Netflix adaptations since 2017 were linked to a rise in book sales.
- 9 billion views worldwide in 2025 for this type of programming.
Even the little “N” sticker on book covers ranked fourth among factors that attract buyers, behind best-seller status, awards and famous names.
Read more about Netflix, then explore our Netflix news and book-to-screen guides on Technosports.
FAQs
Which book adaptations did Netflix tease in Paris?
Les Brumes (based on Olivier Norek’s novels) and La Part du Mal (based on the Malin Fors books).
Do adaptations really boost book sales?
A NielsenIQ study found 48 of 58 Netflix adaptations since 2017 were linked to higher sales in France.
