ICC and JioStar Reaffirm Media Rights Agreement Remains Fully in Force

The International Cricket Council and JioStar have issued a joint statement on December 12, 2024, reaffirming that their media rights partnership in India remains fully intact. The statement dismisses recent…

December 14, 2025
7 min read

The International Cricket Council and JioStar have issued a joint statement on December 12, 2024, reaffirming that their media rights partnership in India remains fully intact. The statement dismisses recent reports suggesting JioStar had withdrawn from their four-year, $3 billion contract, categorically denying these claims as incorrect.

Joint Statement Dismisses Withdrawal Reports

The joint statement released Friday explicitly stated that recent media reports about the ICC’s media rights agreement in India do not reflect the position of either organization. The existing agreement between the ICC and JioStar remains fully in force, with JioStar continuing as the ICC’s official media rights partner in India.

Any suggestion that JioStar has withdrawn from the agreement is incorrect, according to the statement. JioStar is fully committed to honor its contractual obligations in letter and spirit, with both organizations focused on delivering uninterrupted, world-class coverage of upcoming ICC events to fans across India.

The statement specifically highlighted the ICC Men’s T20 World Cup scheduled for February 2026, confirming that preparations are progressing exactly as planned with no impact on viewers, advertisers, or industry partners.

Media Rights Agreement Overview

CategoryDetails
Contract Period2024-2027 (4 years)
Total Value$3 billion USD (~₹25,000 crore)
Annual Payment~₹6,000 crore per year
Rights HolderJioStar
CoverageAll ICC men’s and women’s events
StatusFully in force (confirmed Dec 12, 2024)

Background: The Speculation That Prompted Reaffirmation

Media reports in early December 2024 claimed that JioStar had informed the ICC of its intention to exit the media rights deal prematurely due to mounting financial losses. These reports suggested losses from the ICC T20 World Cup 2024 and anticipated losses from the Champions Trophy 2025 were driving the decision.

The speculation gained credibility because JioStar’s audited accounts showed provisions for expected losses on sports content deals had doubled from ₹12,319 crore in FY 2023-24 to ₹25,760 crore in FY 2024-25, an increase of 109 percent.

Reports also suggested the ICC had approached alternative broadcasters including Sony Pictures Networks India, Netflix, and Amazon Prime Video for the 2026-2029 cycle, seeking approximately $2.4 billion. The timing was particularly sensitive with the ICC Men’s T20 World Cup 2026 just two months away.

Financial Pressure Points on JioStar

CategoryFY 2023-24FY 2024-25Change
Loss Provisions on Sports Rights₹12,319 crore₹25,760 crore+109%
Real-Money Gaming Ban ImpactNot specified~₹7,000 crore lostSignificant
Net Loss (Star India FY24)₹12,548 croreEstimated higherIncreasing
Dollar Exchange Rate ImpactLower$1 = ₹90+Contract value up to $3.3B

The $3 Billion Deal: Structure and Scope

JioStar secured the ICC media rights for India covering 2024-2027 in a deal finalized in 2023, valued at approximately $3 billion or ₹25,000 crore. The agreement provides exclusive rights to broadcast and stream all ICC men’s and women’s events during the four-year cycle.

The package includes ICC Men’s ODI World Cups, T20 World Cups, Champions Trophy, World Test Championship finals, women’s tournaments, and Under-19 World Cups. JioStar’s annual payment is approximately ₹6,000 crore, which must be recouped through advertising revenue, subscription fees, and ancillary commercial opportunities across its television channels and JioHotstar streaming platform.

ICC Events Covered Under 2024-2027 Rights

TournamentEditions in CycleSignificance
ICC Men’s T20 World Cup2024 (USA/WI), 2026 (IND/SL)Flagship short-format event
ICC Champions Trophy2025 (PAK/UAE)Elite 8-team ODI tournament
ICC Men’s ODI World Cup2027 (SA/ZIM/NAM)Cricket’s premier event
ICC World Test Championship Final2025, 2027Test cricket’s ultimate prize
ICC Women’s T20 World Cup2024, 2026Leading women’s event
ICC Women’s ODI World Cup2025Women’s cricket showcase
ICC Under-19 World CupsMultiple editionsFuture stars platform

Financial Challenges Facing JioStar

JioStar faces significant financial pressures despite reaffirming its commitment. The Indian government’s ban on real-money gaming and fantasy sports platforms eliminated an estimated ₹7,000 crore in annual advertising revenue, with major sponsors like Dream11 barred from advertising.

Star India reported a net loss of ₹12,548 crore for the year ending March 2024, with ₹12,319 crore specifically attributed to an “onerous contract” provision linked to the ICC media rights. An onerous contract is one where unavoidable costs exceed expected economic benefits.

JioStar’s FY 2024-25 accounts show provisions doubling to ₹25,760 crore. Currency fluctuations compounded difficulties, with the dollar rising above ₹90, effectively increasing JioStar’s obligation from $3 billion to approximately $3.3 billion, adding roughly $300 million to the total cost.

Comparison with Competitor Bids

BidderReported Bid AmountWinning Bid (JioStar)Difference
Sony Pictures Networks India~$1.4 billion$3 billion+$1.6 billion
Other competitorsLower than Sony$3 billionSignificantly higher
ICC ask for 2026-29 cycle$2.4 billion$3 billion-$600 million

ICC’s Strategic Position

The ICC depends on India for approximately 80 percent of its global revenue, creating significant vulnerability. While the ICC posted a $474 million surplus in 2024, any threat to the India broadcasting partnership represents a major concern.

The joint statement demonstrates sophisticated crisis management, with both parties moving decisively to reassure stakeholders before the T20 World Cup 2026. The emphasis on regular communication suggests ongoing dialogue about optimizing the partnership and addressing challenges collaboratively.

ICC Revenue Dependency on India

Market% of ICC RevenueImplications
India~80%Critical dependency
Rest of World~20%Limited diversification
ICC Annual Surplus (2024)$474 millionHealthy but India-dependent

Long-Term Partnership Commitment

The joint statement emphasizes that as long-term commercial partners, the ICC and JioStar maintain regular communication on operational, commercial and strategic matters focused on growing the sport. This framing positions the relationship as a strategic partnership rather than a purely transactional rights deal.

Both organizations have powerful incentives to make this partnership work. The ICC cannot afford uncertainty in its most important market, while JioStar, having absorbed massive loss provisions, faces significant consequences from walking away. The reference to growing the sport positions both parties as stewards of cricket’s development in India.

Implications for Upcoming ICC Events

The reaffirmation provides crucial certainty for the ICC Men’s T20 World Cup 2026 scheduled for February in India and Sri Lanka. With just over two months until the tournament begins, the statement eliminates uncertainty around broadcast arrangements.

The confirmation covers all major upcoming events including the ICC Champions Trophy 2025, ICC World Test Championship Final 2025, and ICC Men’s ODI World Cup 2027. For advertisers, viewers, and industry partners, the clarity ensures business operations proceed as planned without disruption.

JioStar

Cricket fans will continue accessing ICC cricket through JioStar’s platforms including JioHotstar streaming service and television channels. The statement’s emphasis on world-class coverage signals continued commitment to production quality despite financial challenges.

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FAQs

What did the ICC and JioStar announce?

They issued a joint statement confirming their media rights agreement remains fully in force, dismissing reports of JioStar withdrawing from the $3 billion, 2024-2027 contract.

What is the deal value?

The four-year agreement (2024-2027) is valued at $3 billion, with JioStar paying approximately ₹6,000 crore annually for exclusive ICC broadcast and streaming rights in India.

Why were there withdrawal reports?

Media reports cited JioStar’s financial losses (₹25,760 crore provisions) and the gaming advertising ban impact (₹7,000 crore lost revenue) as reasons for potential exit.

What are JioStar’s financial challenges?

Loss provisions doubled from ₹12,319 crore to ₹25,760 crore in one year, plus the gaming ban eliminated major advertising revenue and currency fluctuations increased dollar-denominated costs.

What does this mean for cricket fans?

Uninterrupted access to all ICC events through JioStar platforms, with confirmed coverage for T20 World Cup 2026, Champions Trophy 2025, and all tournaments through 2027.

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