Acer has reached a significant milestone by securing the No. 3 PC brand position in India, as reported by IDC’s Quarterly Personal Computing Device Tracker for Q1 2024. With a substantial market share of 15.4%, this achievement underscores Acer’s commitment to innovation, quality, and customer satisfaction in the Indian market. Climbing to the top three PC brands in the country, Acer has surpassed major competitors, marking a crucial point in its growth trajectory.
Acer becomes No.1 desktop PC brand in very large enterprise segment and retains its No.1 PC brand spot in the Education segment
Impressive Growth in the Commercial Sector
Acer has demonstrated remarkable year-on-year growth in the commercial sector, with a 19.9% increase in desktop sales and a 32.0% rise in notebook sales. The company has emerged as the leading Desktop PC brand in the Very Large Enterprise segment and maintained its top position in the Education PC segment. These results reflect Acer’s robust performance and leadership in key market areas.
Strong Momentum in the Consumer Segment
The consumer segment has also experienced significant growth, with a 51.7% year-on-year increase driven by strong momentum in e-tail channels. This impressive growth highlights Acer’s ability to meet the evolving needs of individual consumers through a diverse and innovative product portfolio, coupled with competitive pricing strategies.
Leadership in Education Technology
Sudhir Goel, Chief Business Officer of Acer India, stated, “Acer’s success is built on a foundation of continuous innovation and a deep understanding of customer needs. As we continue to strive for excellence, we remain focused on delivering cutting-edge technology and exceptional value to users. Our ambition is to become the No.1 PC brand in India in the next few years.”
Acer’s recognition as the leading performer in the Education segment highlights its commitment to advancing technology within learning environments. This strategic focus has solidified Acer’s reputation as a key player in the educational sector, driving technological advancements that enhance learning experiences.
Strategic Planning and Execution
Acer’s success in the Indian PC market highlights its strong strategic planning and execution. The company’s adaptability, focus on innovation, and commitment to quality have helped it build a solid reputation and grow its influence in the tech industry. As Acer continues to advance, it remains dedicated to improving user experiences with cutting-edge technology and exceptional service, solidifying its position as a trusted and leading global PC brand.
For more information on Acer’s latest products and innovations, visit Acer India.
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