Hisense Unveils AI Vision: The future of technology is here, and Hisense is leading the charge. At CES 2025, the global consumer electronics and home appliance giant unveiled its groundbreaking vision for a future powered by artificial intelligence (AI). From revolutionary display technologies like the TriChroma LED TV and a stunning 136-inch MicroLED Display to smart living solutions that redefine convenience, Hisense is proving why it’s a leader in innovation.
With over 55 years of expertise, Hisense continues to push boundaries, delivering cutting-edge products that enhance everyday life. Let’s explore how Hisense is shaping the future of home entertainment, smart living, and global partnerships.
Hisense Unveils Bold AI-Powered Vision and Next-Gen Displays at CES 2025
Dominating the Global TV Market
2024 was a milestone year for Hisense, solidifying its position as a global leader in the TV market. The company achieved remarkable success, particularly in the large-display category:
- 63.4% of global TV shipments in the 100-inch and above category during Q3 2024.
- Ranked second globally in the high-end TV market with a 24% market share in Q3.
- Entered the Top 3 tier in several overseas markets, reflecting its growing global influence.
This success is no accident. Hisense’s strategic investments in premium TV technology and its commitment to delivering exceptional quality have propelled the brand to the forefront of the industry.
A Vision for the Future: AI at the Core
At the heart of Hisense’s innovation is artificial intelligence, which powers its products to be smarter, more intuitive, and more impactful. The proprietary Hi-View AI Engine is a prime example of this, enabling real-time optimizations for picture and sound quality.
Here’s how AI is transforming Hisense’s products:
- Personalized Content Recommendations: TVs that understand your preferences and suggest content tailored to you.
- Seamless Interaction: Voice queries and entertainment discovery made effortless.
- Smart Appliances: From refrigerators that suggest recipes to air conditioners that integrate with smart home ecosystems, Hisense is creating a connected, efficient, and intelligent home environment.
This focus on AI ensures that Hisense products don’t just meet consumer expectations—they exceed them, delivering experiences that feel futuristic yet practical.
Revolutionizing Display Technology
Hisense is redefining what’s possible in display technology, setting new standards for brightness, color accuracy, and visual realism.
TriChroma LED TV
The new RGB Local Dimming Display Technology uses independent Red, Green, and Blue LED chips to deliver:
- Unmatched Brightness and Contrast
- 97% BT.2020 Color Space Coverage: This ensures stunning color precision and lifelike visuals.
136-Inch MicroLED Display
For those seeking the ultimate display experience, Hisense’s 136-inch MicroLED Display is a marvel of engineering:
- Self-Emissive Pixel-Level Precision: Each pixel emits its own light for unparalleled clarity.
- 10,000 Nits of Brightness: Perfect for vivid, lifelike visuals in any lighting condition.
These innovations not only surpass current display standards but also set the stage for the next decade of advancements in home entertainment.
Building Trust Through Global Partnerships
Hisense’s success isn’t just about technology—it’s also about building meaningful connections with consumers worldwide. A key part of this strategy is its long-standing partnership with FIFA, which continues to bring fans closer to the sports moments they love.
FIFA Club World Cup 2025™ Sponsorship
At CES 2025, Hisense announced its sponsorship of the FIFA Club World Cup 2025™, along with the launch of its first global brand campaign for the tournament: “Own the Moment.” This campaign inspires people to embrace life’s challenges and experiences with confidence and decisiveness.
As part of this partnership, Hisense will be the first brand to feature the FIFA Club World Cup 2025™ Trophy at its CES booth, giving fans a unique opportunity to connect with the tournament.
Why Hisense’s Innovations Matter
Hisense’s advancements aren’t just about flashy technology—they’re about making life better. Here’s why their innovations matter:
- Smarter Living: AI-powered appliances and devices create more efficient, connected homes.
- Unparalleled Entertainment: Revolutionary display technologies deliver cinema-quality visuals in your living room.
- Global Leadership: Hisense’s dominance in the TV market and strategic partnerships showcase its commitment to excellence.
- Sustainability and Efficiency: By integrating AI and energy-efficient designs, Hisense is paving the way for a more sustainable future.
Experience Hisense at CES 2025
Want to see these innovations for yourself? Visit Hisense at CES 2025 from January 7–10 in the LVCC, Central Hall—Booth 16625. From AI-powered appliances to next-gen displays, Hisense is showcasing the future of technology.
For more information, visit the Hisense global website.
About Hisense
Hisense is a global leader in home appliances and consumer electronics, operating in over 160 countries. Ranked No. 2 globally for total TV shipments and No. 1 in 100-inch+ TVs, Hisense specializes in multimedia goods, smart appliances, and intelligent IT solutions.
Final Thoughts: Hisense’s Vision for the Future
Hisense’s CES 2025 showcase is a testament to its commitment to innovation, quality, and consumer satisfaction. From AI-powered smart living solutions to revolutionary display technologies, Hisense is shaping a future where technology enhances every aspect of life.
Whether you’re a tech enthusiast, a sports fan, or someone looking to upgrade their home, Hisense’s latest advancements offer something for everyone.
