Samsung is looking to launch new sensors, intends to pit them against Sony in the camera market: Report

Samsung has been doing a lot of research into its camera unit and improving its lens by increasing its investment in its imaging unit. It is planning to launch new image sensors along with new sensors as well. With this move, they are looking to compete with Sony in the camera market. Sony is the dominant figure in the camera market, along with Nikon.

A report from SamMobile suggests that the brand’s System LSI, a unit that makes its ISOCELL camera sensors is looking to invest heavily into improving its existing cameras while simultaneously widening its product portfolio.

Samsung and Sony are market leaders in the image sensor market, with sony holding a 46% majority share in the market and Samsung having a 29% market share. It comes as no surprise why Samsung is attempting to reduce the gap between them and Sony.

Samsung is working on improving its camera sensors as well to compete with Sony, they are working on a 50MP camera sensor that is one of the best available in the markets at present along with a 200MP sensor that they intend to release in the future.

Samsung is looking to close the market share gap between Sony to just 10%. Their new 200MP ISOCELL sensor will reportedly feature a 16 in 1 pixel binning and 8K video recording support.

Samsung was also hinted to make a 600MP sensor in the future but will feature them only on self-driven cars over smartphones.

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