Facebook Goes Reels-First in India: What Meta's New Video-Heavy Test Means for You

Ten years ago, people were already swapping stuff in Facebook Groups, and Marketplace was born. Now Meta is celebrating that milestone with a new Seller app, a free Verified badge, and AI-powered tools that aim to keep Facebook human in an AI-heavy world.

What’s New in Facebook ?

Feature	What It Does
Seller app	One place for AI-powered listings, a unified inbox, inventory management, and performance insights
Facebook Verified	Free badge confirming a real person, based on selfie verification and trust standards
Forum app	A dedicated app for Facebook Groups, with tools like Group Ask and Admin AI
Creator Studio	Returns as an app that guides creators on what to do next
Immersive video test	Opens some users straight into full-screen video, with an opt-out

Seller: Built for Power Sellers

If you list dozens of items every week, the Seller app is designed for you. It stays connected to the same Facebook network, so your buyers remain where they already are. Only your workflow changes. Meta says AI can help write descriptions, suggest a price, and tag an item in about 30 seconds.

Facebook Verified: Know Who You’re Dealing With

The new badge shows that a real person is behind a profile. That matters when you’re buying from a stranger on Facebook Marketplace, meeting someone from a local Group, or using Facebook Dating.

Marketplace by the Numbers

One in three young adults on Facebook in the U.S. uses Marketplace daily. Globally, 430 million items and 44 million vehicles are listed every month, and Meta is exploring options for small businesses to list too.

A Video-First Future

Meta also plans a test that puts some users into full-screen video the moment they open the app. They can opt out and return to a Feed-first view, and the classic feed stays one tap away. The test starts in video-heavy countries outside the U.S., with a possible U.S. rollout next year.