100 Million Views Later, ATEEZ Proves “BAD” Is Anything but Bad

Some songs climb the charts. Others take over your feed, your playlists, and your group chats. ATEEZ's "BAD" did all three, and on October 17, it officially crossed 100 million…

By Reetam Bodhak

October 17, 2026

2 min read

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Some songs climb the charts. Others take over your feed, your playlists, and your group chats. ATEEZ’s “BAD” did all three, and on October 17, it officially crossed 100 million views on YouTube.

The Milestone: What Happened?

At around 3:30 p.m. KST on October 17, the music video for “BAD” passed the 100 million mark. It is now ATEEZ’s sixth MV to reach this club, and it got there in just over three months and three weeks.

The video premiered on June 26 at 1 p.m. KST. That works out to a pace that shows how strongly the song connected with fans, and with casual viewers who stumbled into the rabbit hole and stayed.

If you’re new to the group, the ATEEZ Wikipedia page is a handy primer on their background and discography.

ATEEZ BAD: Overview

Detail	Info
Song	BAD
Artist	ATEEZ
MV Release	June 26, 1 p.m. KST
100M Views Reached	October 17, ~3:30 p.m. KST
Time Taken	Just over 3 months and 21 days
Milestone Rank	ATEEZ’s 6th MV to hit 100M

ATEEZ’s 100 Million Club

“BAD” now sits alongside five other ATEEZ videos that crossed the same line:

#	Music Video
1	WONDERLAND
2	BOUNCY (K-HOT CHILLI PEPPERS)
3	Crazy Form
4	Answer
5	Ice On My Teeth
6	BAD

Having six videos past 100 million is the kind of consistency most groups only dream about. It suggests ATEEZ isn’t relying on one lucky hit. Their catalog keeps finding new audiences.

Why This One Feels Special?

A few things make this milestone worth celebrating:

Speed: crossing 100M in under four months shows strong momentum.
Staying power: the video is still pulling in viewers months after release.
Fan energy: repeat watches from ATEEZ’s fandom keep the numbers climbing.
Brand growth: each new milestone widens the group’s global reach.

Honestly, a 100M badge is not just a number. It’s proof that fans showed up, pressed replay, and brought friends along.

Want More ATEEZ?

Rewatch the “BAD” video and see what the fuss is about. You can also catch Yunho, San, Seonghwa, and Jongho in their drama Imitation on Viki. For more K-pop milestones, comeback news, and music trends, browse Technosports and our latest entertainment coverage.

Conclusion

Three months, three weeks, and 100 million views later, “BAD” has earned its place among ATEEZ’s biggest videos. If this is where the group is now, the next milestone may arrive even sooner. Congratulations to ATEEZ and to every fan who kept that replay button warm.