Xiaomi’s ‘Amar Pujo’ Campaign Lights Up Kolkata This Durga Puja

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Xiaomi India is bringing festive cheer to Kolkata with its exciting ‘Amar Pujo, Amar Xiaomi’ campaign, perfectly timed for the Durga Puja celebrations. The tech giant has rolled out massive discounts and a creative taxi hunt that’s capturing the city’s imagination.

Xiaomi Amar Pujo
Amar Pujo

Campaign Highlights with Darshana Banik

Tollywood star Darshana Banik kicked off the campaign at South City Mall’s Mi Store, showcasing how outdated devices can be upgraded during Xiaomi’s festive sale. From the Redmi Note 14 Pro+ to QLED TVs and the Xiaomi Pad 7, her experience highlighted the brand’s extensive product range.

Xiaomi Big Deal Taxi Hunt

Here’s where it gets fun! Xiaomi has branded Kolkata’s iconic yellow taxis as Xiaomi Big Deal Taxis. Spot one, snap a picture, share it with #XiaomiAmarPujo2025, and you could win smartphones, TVs, earbuds, and more exciting prizes.

Festive Offers at a Glance

Product CategoryDiscount/Offer
SmartphonesUp to 45% off
Tablets30% off
QLED TVs3-year warranty
Wearables & EarbudsUp to 60% off

Top Festive Picks

The Redmi 15 with its massive 7000mAh battery is perfect for marathon Pujo pandal hopping. The Redmi Note 14 Pro Series, India’s only 5-star rated smartphone, and the Redmi A4 5G with its immersive display are also leading the festive rush.

Xiaomi amar pujo 1
Amar Pujo

Ritij Khurana, Associate Director of Brand Marketing at Xiaomi India, emphasized the campaign’s focus on celebrating Indian culture while connecting meaningfully with consumers during this joyous season.

For more exciting tech deals and updates, check out TechnoSports’ latest smartphone reviews.

Winners will be announced on Xiaomi India’s social media channels throughout the Puja days, with the best user-generated content featured across platforms.

FAQs

How can I participate in the Xiaomi Big Deal Taxi contest?

Spot the branded taxi, take a photo, and share it with #XiaomiAmarPujo2025 on social media.

What’s the biggest discount available during Amar Pujo sale?

Wearables and earbuds offer up to 60% off, while smartphones have up to 45% discount.

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