The first week of IPL 2021 broadcast ratings has been released and as per the expectations, the world’s most-followed cricket league is delivering on its promise.
Star Sports Hindi becomes the number 1 channel in viewership ratings thanks to IPL 2021. Not only this, but the top 5 shows on television last week are the live broadcast of the IPL matches. The 5th match of IPL 2021 between Mumbai Indians and Kolkata Knight Riders was the most watched program of Week 15th – 10th April to 16th April.
According to the data released by BARC for Week 15th, no other channel of any genre matches the power of live cricket. All matches played from 10th April to 16th April were rated above any other program. It clearly shows the popularity of IPL among the viewers.
Star Network always tries to improve the quality of their viewers. This year they are broadcasting the Indian Premier League in 8 different languages. The official broadcaster of IPL is producing a Multi-lingual feed for their viewers this season.
Fans can watch the games in their favourite language as Star Sports is broadcasting all the games in 24 to 25 Disney Star channels. Besides that, all the matches are also streaming live in Disney+ Hotstar.
Other than English and Hindi, IPL is being telecasted in 6 regional languages. Those are Tamil, Telugu, Kannada, Malayalam, Bengali, and Marathi.
Star Network hopes that the rating will increase in the future.