Samsung, India’s leading consumer electronics brand, has launched its 2026 air conditioner lineup featuring 23 new Bespoke AI WindFree models. This comprehensive range marks Samsung’s transition to a fully AI-powered AC portfolio, designed specifically for Indian climate conditions and home environments.
The launch introduces advanced features including AI-driven cooling, energy-saving technology, and seamless SmartThings integration, setting new standards for home comfort and efficiency.
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AI-Powered Cooling Revolution
The Bespoke AI WindFree range leverages artificial intelligence to analyze room conditions, usage patterns, and user preferences for optimized cooling. The signature WindFree Cooling technology eliminates cold drafts by dispersing air through thousands of micro holes, creating an evenly-cooled environment without temperature fluctuations.
Ghufran Alam, Vice President of Digital Appliances at Samsung India, stated: “With our new Bespoke AI WindFree air conditioner lineup, we have redefined home cooling by delivering true comfort that goes beyond cooling. Consumers get up to 30% energy savings through AI Energy Mode, smart connectivity via SmartThings, and preventive maintenance with SmartThings Home Care.”
| Key Feature | Benefit |
|---|---|
| AI Energy Mode | Up to 30% energy savings |
| WindFree Cooling | Draft-free, even temperature distribution |
| Dry Comfort | Humidity control for monsoon seasons |
| SmartThings Home Care | Proactive maintenance alerts |
| Warranty | 5-year comprehensive + 10-year compressor |
Smart Features for Indian Climate
Addressing India’s unique climate challenges, the lineup includes Dry Comfort technology for humid monsoon conditions. This intelligently manages moisture levels without overcooling, using humidity sensors and smart refrigerant flow control to maintain comfortable temperatures while removing excess humidity.
The AI Fast and WindFree Cooling+ system adapts intelligently—activating rapid cooling when needed, then transitioning to gentle WindFree mode once desired comfort is achieved.
Connected Living with SmartThings
The new ACs integrate seamlessly with Samsung’s SmartThings ecosystem, offering remote control via smartphone, automated Welcome and Away Care features, and voice control compatibility with Bixby, Alexa, and Google Assistant.
The SmartThings Home Care service provides AI-based diagnosis, operational monitoring, and proactive alerts for maintenance needs—including purchase links for replacement accessories.
Pricing and Availability
The Bespoke AI WindFree range starts at ₹32,490 and is now available across leading retail outlets and online platforms including Flipkart, Amazon, and Samsung.com. The lineup includes newly added 4-star models for enhanced energy efficiency options.
With comprehensive 5-year warranties and 10-year compressor warranties, Samsung reinforces its commitment to durability and reliability.
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FAQs
What makes the Bespoke AI ACs different from regular air conditioners?
AI-driven optimization, WindFree cooling technology, 30% energy savings, and SmartThings integration with proactive maintenance.
What is the starting price of Samsung’s Bespoke AI AC range?
Starting at ₹32,490 with 5-year comprehensive warranty and 10-year compressor warranty included.
