In a significant development, the Punjab Kings, a renowned Indian Premier League franchise, have revealed that Dream11, the leading global fantasy sports platform with an impressive user base of over 200 million, is set to be the title sponsor for the forthcoming IPL season.
Punjab Kings onboards Dream11 as Title Partner for IPL 2024
The partnership will see the Dream11 logo take pride of place on the front of the Punjab Kings jerseys throughout the TATA IPL 2024. The season opener, slated for March 23rd, sees the Punjab Kings clash with the Delhi Capitals at the New PCA Stadium, Mullanpur.
KPH Dream Cricket Limited’s CEO, Satish Menon, expressed his excitement about the partnership. “We’re incredibly honoured to welcome Dream11 as our Title Partner for the upcoming edition,” he said. Dream11 has revolutionised fan engagement and broadened the reach of the sport across various regions of India through innovative fan involvement strategies. We eagerly anticipate delivering an unparalleled experience to our fans and Dream11’s extensive user base both on and off the field.”
Vikrant Mudaliar, the Chief Marketing Officer at Dream Sports, also shared his thoughts on the collaboration. “We’re excited to enhance our partnership and assume the role of principal sponsor for Punjab Kings,” he stated. “This alliance will empower Punjab Kings fans and Dream11’s ever-expanding user base of over 200 million to enjoy an unprecedented fantasy cricket experience during the approaching cricket season.”
This partnership marks a new chapter in the Punjab Kings’ journey and will significantly contribute to enhancing the fan experience during the IPL season. As Dream11 assumes its role as the title sponsor, fans and users can look forward to an exhilarating cricket season filled with thrilling matches and engaging fantasy cricket experiences.