Orangutan Gaming, a leading esports organization in India, has announced its partnership with Raiaskaran, a prominent Real Estate company, for 2023. This marks a significant step for the Esports industry as it brings in a luxury Real Estate brand into the fold. With the growing popularity of Lan events and Esports training facilities, both parties see exciting opportunities to explore new infrastructural developments.
The partnership between Orangutan Gaming and Raiaskaran aims to provide unique and engaging experiences for their fans, also known as the #Apearmy. Both organizations share a passion for delivering high-quality content through luxury infrastructure, and they will work collaboratively to achieve this. The partnership will involve creating engaging content, social media campaigns, and exciting in-person events that showcase the strengths and expertise of both organizations.
As a Powered-by partner for Orangutan Gaming, Raiaskaran will receive prominent branding and exposure across the organization’s channels and events. Their logo will also feature on Orangutan Gaming’s official esports jersey for the year. This partnership will undoubtedly lead to innovative and exciting developments for both parties in the Esports industry.
“We are thrilled to partner with Raiaskaran for 2023,” said Jai Shah, Co-Founder at Orangutan. “This is the first time in India that Esports and Real Estate have crossed paths and we are glad that we took the opportunity to lead the pack. We aim to tap into a completely new market with the help of this partnership with Raiaskaran and look forward to working with them to create what we believe is a one-of-a-kind collaboration.”
Yuvraj S Rajan, Director, Raiaskaran says “Raiaskaran is proud to partner with Orangutan. A part of our journey has always been to recognize budding talent and new markets. Esports is one of the fastest-growing industries and we see great potential in partnering with Orangutan. Undoubtedly the luxury consumers and influencers of today are becoming younger, and we believe through e-sports we would be able to engage with this audience at an earlier stage. This partnership represents a bold and visionary move that has the potential to reshape the luxury real estate landscape in India.”
