OPPO India has launched its heartwarming Diwali campaign, ‘Tum Jagmagao‘ (You Light Up), starring Ranbir Kapoor and Jitendra Kumar. The festive film celebrates self-discovery and authentic connections, reminding us that Diwali’s true glow comes from within, not just from diyas and decorations.
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OPPO ‘Tum Jagmagao’: A Journey of Rediscovery
The campaign film follows Ranbir Kapoor returning to his childhood home for a quick festive visit. What starts as a hurried trip transforms into an emotional journey as forgotten belongings and familiar corners trigger memories of his past. Through meaningful friendships and reflection, he discovers that true festive joy lies in reconnecting with your inner self.
Watch the campaign here.
Featured Products & Their Role
Product | Key Feature | Campaign Highlight |
---|---|---|
OPPO Reno14 5G Diwali Edition | 3.5x Telephoto Camera, Heat-Sensitive Color-Changing Tech* | Captures candid festive moments |
OPPO F31 Pro+ 5G | Reliable connectivity, long-lasting battery | Enables clear video calls |
F31 Series | Durable design, Desert Gold color | Celebrates special moments in style |
*Industry’s first for India
Innovation Meets Festive Tradition
The OPPO Reno14 5G Diwali Edition showcases India’s first heat-sensitive color-changing technology, inspired by mandala art and peacock designs. This innovative feature symbolizes the magical spirit of festivities while staying rooted in Indian traditions.
Sushant Vashistha, Head of Product and Digital Marketing at OPPO India, emphasized: “Tum Jagmagao reflects OPPO’s commitment to empowering people to live fully and shine from within. The campaign embodies Diwali as a time to embrace your true self.”
Celebrity Perspectives
Ranbir Kapoor shared: “Tum Jagmagao captures the essence of Diwali—the joy of rediscovering yourself in the little moments that truly matter.”
Jitendra Kumar added: “The campaign is about embracing simple, honest moments that make Diwali special and reconnecting with the people who light up our lives.”
The campaign is live across OPPO India’s social channels and select OTT platforms. For more tech and entertainment news, visit TechnoSports.
FAQs
What is unique about OPPO Reno14 5G Diwali Edition?
It features India’s first heat-sensitive color-changing technology with mandala and peacock-inspired designs.
Which OPPO phones are featured in the Tum Jagmagao campaign?
OPPO Reno14 5G Diwali Edition and OPPO F31 Pro+ 5G are prominently featured.