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OPPO Accelerates Global AI Phone Strategy Post MWC 2024 with Google Cloud Partnership

The dawn of AI Phones has arrived, and OPPO is at the forefront of driving this technological evolution on a global scale. Following its impactful presence at MWC 2024, OPPO has intensified its AI Phone strategic initiatives, notably by collaborating with Google Cloud to pioneer a new era in smartphone experiences.

The brand’s commitment to innovation was evident at the Google Cloud Next ’24 conference, where several AI innovations debuted, underscoring OPPO’s dedication to reshaping the future of mobile technology alongside OnePlus through the utilization of Google’s cutting-edge Gemini models.

OPPO Unveils AI Innovations at Google Cloud Next ’24, to Feature Google’s Gemini Models on AI Phones

Unlocking Creativity with Generative AI

Nicole Zhang, the GM of AI Product at OPPO and OnePlus, emphasized the pivotal role of generative AI in revolutionizing artificial intelligence. She highlighted how generative AI fosters creativity, enhances technical scalability, and boosts efficiency, propelling the industry into an era of limitless possibilities. The collaboration with Google Cloud has been instrumental in OPPO’s journey towards redefining AI Phones, leveraging Google Cloud’s open platform capabilities to drive innovation and advancement.

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OPPO Accelerates Global AI Phone Strategy Post MWC 2024 with Google Cloud Partnership

Embracing Google’s Gemini Models for Enhanced Experiences

OPPO and OnePlus are embarking on a mission to usher in a new chapter in AI Phones by integrating Google’s Gemini models across their product lines. This strategic move aims to elevate the AI experiences offered by OPPO and OnePlus devices, setting new benchmarks in personalized interactions and user-centric innovations. The joint commitment to introducing innovative features throughout 2024 underscores their dedication to creating a dynamic mobile AI ecosystem that resonates with a global audience.

Core Capabilities of AI Phones

At the core of OPPO’s vision for AI Phones are four fundamental capabilities: efficient computing, real-world perception, self-learning, and creativity. By harnessing the power of AI technology, smartphones can acquire new perceptual, interactive, and intelligent attributes, reshaping the mobile landscape. OPPO’s comprehensive approach to AI Phones encompasses full-stack transformation and ecosystem restructuring, reinforcing its position as a leader in hardware platforms, intelligent systems, and ecosystem development.

Empowering Users with Advanced AI Features

During the event, OPPO announced the availability of generative AI features to over ten million users, including the innovative OPPO AI Eraser found in devices like the OPPO Find X7 Series and OnePlus 12. The AI Eraser feature enables seamless object identification and removal, backed by OPPO’s robust AI recognition and image filling technology. As part of their global rollout in 2024, OPPO and OnePlus will introduce AI features to additional devices, enhancing user experiences with cutting-edge AI capabilities.

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OPPO Accelerates Global AI Phone Strategy Post MWC 2024 with Google Cloud Partnership

A Pioneering Partnership for Revolutionary Experiences

The collaboration between OPPO, OnePlus, and Google aims to integrate cloud AI products into mobile devices, enabling advanced features such as news article summaries, real-time audio content organization, and creative social media content generation. This partnership underscores OPPO’s commitment to advancing AI Phones and popularizing transformative AI experiences globally.

Future Outlook: Innovating with AI

As OPPO and OnePlus continue their trajectory of innovation, they are poised to introduce over 100 new features based on generative AI technology over the next 3-5 years. Through relentless research and development efforts focused on AI integration, both brands are dedicated to creating groundbreaking AI Phone experiences that redefine user interactions and elevate the standards of mobile technology worldwide.


OPPO’s collaboration with Google Cloud and OnePlus signifies a pivotal moment in the evolution of AI-powered smartphones, setting the stage for unprecedented advancements in mobile technology. By combining their expertise and resources, OPPO and OnePlus are steering the industry towards a future where AI innovation drives user-centric experiences and reshapes the boundaries of what’s possible in the world of smartphones.

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Raunak Saha
Raunak Saha
A cs engineer by profession but foodie from heart. I am tech lover guy who has a passion for singing. Football is my love and making websites is my hobby.
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