Nothing, a London-based tech company, has achieved an extraordinary milestone by winning dual recognition from two of the world’s most esteemed design committees: the Red Dot Award 2024 and the iF Design Awards. This significant accomplishment not only highlights Nothing’s innovation in product design but also cements its status as a thought leader in the tech industry.
Dual Recognition from Top Design Committees
The Red Dot Award is one of the most prestigious design competitions globally, attracting entries from top companies and designers in over 50 countries. This year marks the second consecutive win for Nothing tech company, with accolades awarded to its flagship Phone (2), Phone (2a), and the new playful audio companion, Ear (a).
For the first time, CMF by Nothing products have also received recognition. Specifically, the Buds, Buds Pro, Watch Pro, Power 65W GaN, and Neckband Pro were all honored.
First-Time Accolades from iF Design Awards
2024 is a landmark year for Nothing and CMF by Nothing, as their latest devices were proposed and awarded by the iF Design organisation for the first time. Established in 1954, the iF Design Award is one of the most respected labels in the design community. This year, international design experts evaluated and awarded Phone (2) and Ear (2), while also recognizing the CMF by Nothing product range, including Buds Pro, Watch Pro, Power 65W GaN, Neckband Pro, and Buds.
Insights from Nothing’s Design Leaders
Adam Bates, Design Director at Nothing, shared his insights on the company’s innovative approach to hardware design: “At Nothing, we approach products with a fresh perspective, focusing on engineering, unique experiences, and a respect for creativity. This approach aims to bring back surprise and fun to smartphone and audio design, countering the industry’s trend towards uniformity.”
Co-Founder of Nothing, Akis Evangelidis, added: “Last year, we announced our sub-brand CMF by Nothing. The goal for CMF is to bring Nothing’s strengths in design and user experience to more people. Most companies only show care and love to their flagship devices, whereas we want to create products that we’re proud of across all price points. The market reception has been incredible, and receiving acknowledgment from such prestigious awards reinforces the fact that we are on the right track. We can’t wait for everything that’s to come!”
A Commitment to Creativity and Innovation
Creativity, innovation, and design are at the core of Nothing’s mission. With prestigious accolades from the Red Dot and iF Design Awards, the Nothing tech company is more determined than ever to push the boundaries of what is possible. The company remains committed to crafting intuitive, flawlessly connected products that enhance people’s lives without getting in the way.
Stay tuned for more groundbreaking products and innovations from Nothing as they continue to lead the way in tech design and functionality.
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