India’s one of the most popular e-sports and mobile game platform Mobile Premier League, MPL in short signed as the principal sponsor for both the Knight Riders Franchises in IPL and CPL i.e. Kolkata Knight Riders and Trinbago Knight Riders.
The CEO & MD of Knight Riders, Venky Mysore said, “We are very excited to partner with MPL, which is a vibrant Indian start-up company promoted and run by a group of young and innovative people, in Esports and Gaming, that is bound to grow significantly. Our partnership across KKR in IPL and TKR in CPL, will create new opportunities to socialise and activate our partnership.“
“We are excited to be the principal sponsors for Kolkata Knight Riders. The team has been a household name right from the start and have won the prestigious IPL championship twice. They have some stellar players and the team competes to win, which is what MPL is all about as well, so it is the perfect marriage that will help us take our brand to more users. With Trinbago Knight Riders, one of the strongest teams, having won the CPL Championship three times, as its sister franchise, this association will help us take MPL to the international sports arena.” – Abhishek Madhavan, VP, Growth and Marketing, MPL.
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