BalleBaazi, the esteemed fantasy gaming platform by Baazi Games, has released its IPL 2023 Preview, highlighting remarkable achievements and growth. With the introduction of two new formats, Fantasy Wars and Stats Fantasy, the platform witnessed a surge in user engagement, surpassing 1 million active users during the Indian Premier League season.
BalleBaazi’s IPL 2023 Preview: Introduced two new formats, recorded over 1 Million active users and acquired close to half a million new users
New Delhi emerged as the city with the highest number of active players, followed by Kolkata and Lucknow. Uttar Pradesh, Maharashtra, and Bihar topped the state-wise participation tally, showcasing enthusiastic participation from cricket enthusiasts across these regions.
During the tournament, Shubman Gill emerged as the most popular player, while Akash Madhwal gained significant attention as the most chosen debutant. Other notable players who captured users’ interest included Rashid Khan, Yashasvi Jaiswal, Faf Du Plessis, Ruturaj Gaikwad, Devon Conway, Surya Kumar Yadav, Md. Shami, Mohit Sharma, and Yuzvendra Chahal.
Saurabh Chopra, Co-Founder and CEO at BalleBaazi, expressed delight at the increased user engagement, emphasizing how the Indian Premier League serves as a platform to celebrate talented players and unlikely partnerships. Chopra also highlighted the significance of fantasy gaming platforms like BalleBaazi, offering users the opportunity to participate in the tournament and interact with fellow cricket enthusiasts. BalleBaazi witnessed over 1 million active users during the IPL season and welcomed half a million new users to its network.
The release further elaborated on the newly introduced formats. Fantasy Wars engages users in a battle to predict the superiority of their fantasy teams throughout the game. On the other hand, Stats Fantasy evaluates various statistics, including pitch conditions, teams playing, and weather, among other factors.
As BalleBaazi recently celebrated its fifth-year anniversary, it has quickly become a preferred fantasy gaming platform for Indians. The introduction of captivating formats like Stats Fantasy and Fantasy Wars has contributed to its popularity. With these achievements and increased marketing efforts, BalleBaazi aims to acquire 10 million users by the end of 2023, confident that fantasy gaming in India will continue to experience significant growth due to the unique and innovative experiences offered by platforms like theirs.
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