Indian Cricket Team Jersey Sponsor: Adidas Takes Over as New Apparel Sponsor for Indian Cricket Team

In yet another major change in Indian cricket, the Board of Control for Cricket in India (BCCI) has announced that Adidas will be the new apparel sponsor for the Indian cricket team, replacing Killer Jeans. Adidas is expected to take over the sponsorship deal by June 1, 2023. The deal is set to run for a five-year period.

Here is what we know so far: Adidas set to sign as NEW Apparel SPONSOR for Indian Cricket team

  1. BCCI’s hunt for a major brand sponsor: The BCCI had been on the lookout for a renowned brand to sponsor the Indian cricket team’s apparel, ever since Nike ended its 14-year association with the team in 2020. The deal with Killer Jeans, which took over from MPL Sports, did not add much value to the Indian cricket team or the BCCI’s brand image.
  2. Adidas’ past cricket sponsorships: Adidas had previously sponsored the Mumbai Indians and the England cricket team. However, the deal with the English team was discontinued, and Adidas currently sponsors only Nottinghamshire, South East Stars, and Surrey.
  3. The current state of affairs: Killer Jeans is the current kit sponsor of the Indian team. The brand was roped in by the BCCI as a makeshift apparel sponsor for Rohit Sharma and his teammates in a five-month deal which is set to expire at the end of May 2023. Adidas is expected to take over the sponsorship deal by June 1, 2023.
  4. The length of the deal: According to reports, Adidas’ deal with the BCCI is set to run for a period of five years, from June 2023 to March 2028. The finer details of the contract are still being worked out, but it is believed that the valuation will be significantly higher than Killer Jeans’ deal.
  5. What this means for the Indian cricket team: With Adidas as their new apparel sponsor, the Indian cricket team will have one of the world’s leading sports apparel brands endorsing their jersey. Captain Rohit Sharma, Kuldeep Yadav, and Rishabh Pant are currently sponsored by Adidas.

This new sponsorship deal with Adidas is sure to bring about a significant change in the Indian cricket team’s apparel. Fans can expect to see a fresh design for the Indian cricket team’s jersey, which will feature the iconic three stripes of Adidas. With the World Test Championship final just around the corner, it will be interesting to see what the new jersey looks like and how it will be received by fans.

Adidas’ sponsorship deal with the Indian cricket team is a significant move for the BCCI in terms of brand image and value. With this deal, the Indian cricket team is sure to look their best on and off the field!

Read more : PUMA ropes in Indian cricket captain Harmanpreet Kaur as brand ambassador

LEAVE A REPLY

Please enter your comment!
Please enter your name here

This site uses Akismet to reduce spam. Learn how your comment data is processed.

More like this

BCCI Announces Fixtures for Team India International Home Season 2025: Guwahati Set for Historic First Test Match

BCCI Announces Fixtures for Team India International Home Season...

The Board of Control for Cricket in India (BCCI) has officially unveiled the fixtures for Team India's...
BCCI Rewards Team India with INR 58 Crore for Champions Trophy Triumph

BCCI Rewards Team India with INR 58 Crore for...

The Board of Control for Cricket in India (BCCI) has announced a substantial cash reward of INR...
Champions Trophy 2025 Shatters Records with 540 Crore Views in India

Champions Trophy 2025 Shatters Records with 540 Crore Views...

The ICC Men’s Champions Trophy 2025 turned out to be a monumental event, setting unprecedented viewership records...
Lord’s Faces Major Financial Blow in WTC Final Due to India’s Absence

Lord’s to Suffer £4 Million Revenue Loss as India...

The iconic Lord’s Cricket Ground is set to experience a significant revenue dip following India’s failure to...
Champions Trophy 2025: The Unsung Heroes Behind Team India’s Success As BCCI Highlights Support Staff’s Dedication Ahead of Final

Champions Trophy 2025: The Unsung Heroes Behind Team India’s...

A cricket team's success is not just about the players who take the field; it is a...

LATEST NEWS

TATA IPL Points Table 2025: Teams, Rankings, Wins, Losses until Match 16 – LSG vs MI

TATA IPL Points Table 2025: Hey, cricket fanatics! The IPL 2025 is absolutely buzzing right now, with fans like us glued to our screens...

IPL 2025: CSK vs DC – Preview, Prediction, Starting XI and Where To Watch The Match LIVE

The excitement of IPL 2025 rolls on as Chennai Super Kings take on Delhi Capitals in Match 17, set to be played on Saturday,...

Purple Cap in IPL 2025: Top 10 players with the most wickets in IPL 2025 until Match 16 – LSG vs MI

Purple Cap in IPL 2025: Bowl over, cricket fans! The Purple Cap saga in IPL 2025 is heating up faster than a Jasprit Bumrah...

Orange Cap in IPL 2025: Top 10 players with the most runs in IPL 2025 until Match 16 – LSG vs MI

Orange Cap in IPL 2025: Cricket lovers, gather 'round! The IPL 2025 fever is hitting new heights, and one of the most exciting sideshows...

Featured