Renowned Bollywood actor Pankaj Tripathi has entered the world of audio storytelling by joining Velvet as a co-founder. Known for his remarkable performances in movies like Stree 2, Gangs of Wasseypur, and Bareilly Ki Barfi, Pankaj Tripathi aims to bring listeners immersive and engaging audio content through this platform.
Velvet is a cinematic audio storytelling platform co-founded by actor and dialogue coach Vikas Kumar, along with Akshat Saxena, Varad Bhatnagar, and Sharib Khan. The platform’s primary goal is to provide a unique space where listeners can experience creative and engaging audio content, mainly in Hindi. In the future, Velvet plans to expand its content to include English and various regional Indian languages.
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Storytelling in Indian Culture
Pankaj Tripathi highlighted the deep-rooted storytelling traditions of India and how Velvet aims to carry them forward. “From folk tales to epics, our stories have always had the power to inspire, educate, and entertain. With this audio platform, we wanted to take this tradition and elevate it into a cinematic experience for the ears, something that transports listeners into a world of imagination while being deeply rooted in our cultural ethos,” he said.
Velvet was officially launched in October 2024 and is more than just an entertainment platform. It is dedicated to preserving and promoting India’s age-old storytelling traditions. The platform is designed to provide an immersive experience, making listeners feel as if they are part of the stories.
Power of Audio Storytelling
Pankaj Tripathi emphasized the power of audio in creating emotional connections with audiences. “I believe that audio has the power to evoke emotions in a way that’s different from visual mediums,” he expressed. Unlike movies and television, audio storytelling allows listeners to visualize and connect with stories using their imagination.
Velvet gives creators a platform to share uniquely Indian stories with a global audience. The aim is to produce narratives that are deeply rooted in Indian culture yet universally relatable. By leveraging the power of sound, the platform offers a new way to experience storytelling that captures emotions and imagination.
Velvet’s Popularity
Since its launch, Velvet has attracted a large number of listeners. The platform has gained over 10,000 listeners on its app, while distribution through partners like Josh App in India and Future Today Group in the US has helped reach over 1 million listeners worldwide. This rapid growth indicates the increasing demand for high-quality audio storytelling.
As Velvet continues to grow, it promises to redefine the way people experience stories. With Pankaj Tripathi and his co-founders at the helm, the platform is on its way to becoming a leading destination for immersive and engaging audio stories. Whether in Hindi or other languages in the future, Velvet is set to bring the magic of storytelling to life in an innovative way.
What do you think about Pankaj Tripathi’s involvement in Velvet and its vision for audio storytelling? Do you enjoy listening to immersive audio stories? Share your thoughts in the comments below!
FAQ
When was Velvet launched?
Velvet was officially launched in October 2024 as a unique platform for audio storytelling.
Who are the co-founders of Velvet?
Apart from Pankaj Tripathi, Velvet was co-founded by actor and dialogue coach Vikas Kumar, along with Akshat Saxena, Varad Bhatnagar, and Sharib Khan.
Where can I listen to Velvet’s audio stories?
Velvet’s content is available on its official platform and via distribution partners like Josh App and Future Today Group.
