Acer, a global leader in technology and innovation, has taken a significant leap forward with the grand opening of Acer Plaza, its first mega-concept store located in the vibrant city of Ahmedabad.
Nestled within the Dev Atelier in Prahlad Nagar, Acer Plaza is not just a store; it’s a revolutionary retail experience designed to immerse customers in the world of Acer and Acerpure products. From cutting-edge laptops and smart TVs to air purifiers and personal care appliances, this flagship store offers a comprehensive range of products, all under one roof.
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Acer Opens Its First Mega Store, Acer Plaza, in Ahmedabad – A New Era of Experiential Retail in India offering PCs, Tablets, Consumer Electronics, Appliances and Personal Care
A Milestone in Acer’s Journey
The launch of Acer Plaza marks a pivotal moment in Acer’s journey in India, coinciding with the company’s 25th anniversary in the country. Ahmedabad, known for its rapidly growing consumer base and dynamic market, was strategically chosen as the location for this innovative concept store. This move reflects Acer’s commitment to engaging directly with customers and expanding its presence in India’s burgeoning tech landscape.
A Vision for the Future
Andrew Hou, President of Pan-Asia Pacific at Acer Inc., expressed his enthusiasm for the launch, stating, “This year is special as we celebrate 25 years of Acer in India. The opening of Acer Plaza in Ahmedabad is just the beginning of a larger journey to expand our base and offer a diverse range of products, from Acer PCs to Acerpure home appliances. We are excited to bring this unique retail experience to other cities across India.”
This sentiment is echoed by Harish Kohli, President & Managing Director of Acer India, who emphasized the importance of creating experiences that resonate with today’s consumers. “Acer Plaza offers customers a space to interact directly with our latest innovations, showcasing how our solutions can seamlessly integrate into and enhance their daily lives. This is just the start of our ambitious goal to open 300 stores by the first half of 2025, strengthening our engagement with consumers across India.”
A Commitment to Innovation and Local Manufacturing
Sudhir Goel, Chief Business Officer of Acer India, highlighted the significance of the store in providing an immersive retail experience. “Acer Plaza reflects our commitment to innovation and customer satisfaction, bringing together cutting-edge technology and a wide range of offerings across PCs, tablets, consumer electronics, and personal care. We are proud to showcase ‘Make in India’ products, including laptops, tablets, smart TVs, and water purifiers, which are locally manufactured. This store sets a new benchmark in experiential retail, and we are excited to expand our footprint across the country.”
The Acer Plaza Experience
Acer Plaza exemplifies a forward-thinking approach to retail, offering Indian consumers direct access to a diverse product portfolio that includes PCs and consumer appliances. This initiative not only enhances Acer’s retail presence but also provides an easily accessible, premium shopping experience for customers throughout India.
As Acer continues its retail expansion, stores like Acer Plaza will play a crucial role in delivering an elevated and interactive shopping experience. This milestone launch is just the first of many, marking a dedicated investment in the future of technology retail across India. Through Acer Plaza, the company is setting a new standard in customer experience, making high-quality technology accessible, enjoyable, and closely connected to Indian consumers.
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