NVIDIA‘s GeForce RTX 4050 laptop GPU is still expected to stick around even after launching its next-gen, budget-conscious line of GPUs based on the RTX 5050 name. The company appears to be adopting a new strategy for the release of its GeForce RTX 50 “Blackwell” consumer GPU series.
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NVIDIA’s GeForce RTX 4050 Laptop GPU To Stay in Supply Post RTX 5050 “Blackwell” Debut
A report on Weibo from 思考未来啊 states that NVIDIA plans to only carry over the RTX 4050 laptop GPU from the RTX 4000 series when they launch the RTX 50 lineup. With differences in performance that are too negligible, NVIDIA will place the RTX 5050 at a higher price point for the two to co-exist on the market. This can allow NVIDIA to accommodate cash-strapped buyers and the ones willing to pay a premium for the latest model.
Take it with a grain of salt, but the data is consistent with NVIDIA’s historical approach to product positioning. The RTX 4050 is still going to stay put among the Ada Lovelace GPUs while other RTX 4000 series models migrate over to it. Additionally, the leak suggests that NVIDIA will not keep the same price gap between generations, and instead use this overlap to increase revenue.
This development highlights the popularity of the RTX 4050 among budget-conscious consumers seeking a balanced GPU option. By offering both the RTX 4050 and RTX 5050 simultaneously, NVIDIA could broaden its appeal, pitching the newer model as an upgrade without undermining sales of the older SKU.
With anticipation building for the RTX 50 “Blackwell” series ahead of its CES 2025 launch, NVIDIA is likely positioning itself for strong market traction. The dual presence of the RTX 4050 and RTX 5050 could provide a competitive edge, ensuring a diverse range of options for consumers while driving interest in the company’s latest offerings.
FAQs
Will the RTX 4050 laptop GPU still be available after the RTX 5050 launch?
Yes, NVIDIA plans to keep the RTX 4050 in supply alongside the RTX 5050.
Why is NVIDIA keeping the RTX 4050 in supply?
It targets budget buyers while the RTX 5050 is positioned at a higher price.