According to reports, Google is getting ready to challenge Bing in the AI-powered search market. Google’s Bard is a direct response to Open AI’s ChatGPT and Microsoft Bing’s ChatGPT. However, Google is reportedly working on a project codenamed Magi that has the potential to completely change the way people use search engines, as reported by The New York Times. While Magi is not directly related to Bard, it is not out of the question that the two were influenced by Google’s rival.
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The rumored features of The Magi are very interesting, with a focus on customization and natural language querying. It is expected to launch with one million users and grow to thirty million; it may include product suggestions and advertisements for queries connected to making a purchase. There have also been rumors about a dedicated GIFI tool to supplement Google Image search results with artificially produced visuals.
It remains to be seen how Magi will develop and whether its characteristics will find their way into Google’s existing search services as the search engine titans continue to push the boundaries of AI-powered search. But one thing is certain: the fight for search dominance is far from finished, and Google’s Magi has the potential to be a game-changer in this dynamic technological context.
When word spread that Samsung was contemplating switching from Google to Microsoft’s Bing as the primary search engine on its devices, shockwaves were felt all the way in Mountain View. This apparently caused widespread concern among Google’s staff after it was reported in The New York Times.
It is estimated that Google stands to lose $3 billion in annual revenue due to the Samsung contract, and another $20 billion tied to a similar Apple contract up for renewal this year, making threats from AI-powered competitors like the new Bing the most serious threat to its search business in the past 25 years. To adapt to the dynamic search landscape, Google is working feverishly to create a brand-new search engine driven by state-of-the-art AI technology.