The Korean Business Research Institute has released the Rising Star Brand Reputation Rankings for April 2026, and Kim Soo-hyun has taken the top position. Known for his consistent popularity and strong acting performances, Kim Soo-hyun’s latest drama success and positive public image helped him secure the highest score this month.
These monthly rankings analyze media exposure, consumer participation, interaction volume, and community interest. This April’s results show a competitive battle among both actors and idols, reflecting the current trends in Korean entertainment.
Table of Contents
Top 10 Rising Star Brand Reputation Rankings (April 2026)

| Rank | Name | Score | Change |
|---|---|---|---|
| 1 | Kim Soo-hyun | 6,892,145 | ↑ 2 |
| 2 | Lee Jun-young | 5,674,321 | ↓ 1 |
| 3 | Park Bo-young | 4,981,764 | ↑ 1 |
| 4 | Byeon Woo-seok | 4,312,567 | ↓ 2 |
| 5 | IU | 3,987,432 | New |
| 6 | Song Kang | 3,654,219 | ↓ 1 |
| 7 | Jung Hae-in | 3,412,876 | New |
| 8 | Han So-hee | 3,198,543 | ↓ 2 |
| 9 | Cha Eun-woo | 2,987,654 | ↓ 1 |
| 10 | Go Youn-jung | 2,765,432 | New |
Kim Soo-hyun’s rise to the top highlights his enduring appeal even after many years in the industry. Lee Jun-young, who led last month, slipped to second, while IU made a strong return to the top 5. New entries like Jung Hae-in and Go Youn-jung show that fresh faces are also gaining significant public interest.
These rankings often serve as a reliable indicator of who is trending heavily in Korea. With several major dramas and comebacks scheduled for the rest of 2026, the next few months are likely to bring big shifts in the list.
For more entertainment news, check our Latest K-drama News and Most Popular Korean Actors 2026 on Technosports.
Learn more about the top-ranked star on Kim Soo-hyun (Wikipedia).
FAQs
Who topped the Rising Star Brand Reputation Rankings in April 2026?
Kim Soo-hyun ranked first this month with the highest brand reputation score.
How often are these brand reputation rankings updated?
They are officially released every month by the Korean Business Research Institute.





