TWICE’s Tzuyu Creates Viral Moment at Victoria’s Secret Fashion Show: “IT Girl” Status Confirmed

TWICE just made history, and Tzuyu absolutely stole the show. On October 15, 2025, the legendary K-pop girl group became the FIRST K-pop act to perform at the prestigious Victoria’s Secret Fashion Show in New York. But here’s the real headline: Tzuyu’s appearance triggered a fashion phenomenon that left fans convinced she’s officially the “IT girl” of 2025. We’re talking product sell-outs, viral searches, and internet chaos. Let’s break down what happened.

The Historic Moment: TWICE at Victoria’s Secret

The “Tzuyu Bra” Phenomenon: When Celebrity Influence Becomes Unstoppable

Here’s where the story gets wild. Tzuyu wore Victoria’s Secret’s Wear Everywhere Push-Up Bra in Heather Burgundy during her runway performance. The moment the show aired on Prime Video, fans flooded social media with reactions. Within HOURS, that specific bra sold completely out across multiple markets including the US, China, and Japan.

Google Trends confirmed this wasn’t coincidence—the “Wear Everywhere Push-Up Bra” became one of the most searched and fastest-rising topics during the broadcast. Fans simply started calling it the “Tzuyu bra,” and that terminology dominated search queries and social media conversations.

The Internet’s Reaction: Tzuyu as the Ultimate “IT Girl”

Social media absolutely erupted. Fans praised Tzuyu’s stage presence and influence:

Fan Reactions:

• “Oh tzuyu… the it girl that you are 💖”
• “Let her walk the runway next year i promise she will sell out whatever she wears!!”
• “This should be named Tzuyu bra from now on”
• “TWICE was definitely the best option for them!”

Some fans humorously admitted: “Glad it’s sold out otherwise I’d be tempted to buy and get my feelings hurt cus it won’t look the same on me lmaoo”

The universal consensus? Tzuyu’s influence transcends K-pop—she’s a global cultural icon whose fashion choices immediately impact product demand.

Breaking Boundaries: Asian Representation on Global Stages

The performance itself represented something massive. TWICE’s appearance marked historic firsts:

Korean Representatives: Nayeon and Jihyo became the first Korean performers at Victoria’s Secret Fashion Show

Japanese Representative: Momo became the first Japanese artist

Taiwanese Representative: Tzuyu became the first Taiwanese performer

These aren’t arbitrary achievements. They represent Asian representation at one of the world’s most prestigious fashion events. TWICE’s coordinated black and pink Victoria’s Secret lingerie sets styled with pink furry knee-high boots created visual cohesion that impressed both fashion critics and social media.

On the red carpet, Tzuyu wore a striking white cutout gown while groupmates rocked coordinated black ensembles—a subtle power move emphasizing individual star presence within group unity.

The Real Challenge: Overcoming Adversity in the Spotlight

Behind the viral success, Tzuyu faced genuine hardship. She struggled vocally during the performance due to unexpected throat issues that deteriorated after arriving in New York. Despite warming up with a vocal teacher before the trip and consuming honey tea before the show, her voice was compromised.

She later explained on Bubble: “My voice was still good during rehearsal, but it got worse during the actual performance and I couldn’t make a sound because I had phlegm in my throat. I’ll show you a better performance next time!”

This vulnerability humanizes her success—Tzuyu delivered a visual and stage presence masterclass despite physical challenges. That’s professional excellence.

What’s Next for TWICE?

The group is currently touring their “This Is For” world tour, running from July 19, 2025, through June 4, 2026. After performances across Asia and upcoming shows in Malaysia, Australia, Taiwan, China, Thailand, Canada, the United States, and Europe, TWICE continues cementing their status as K-pop’s most globally dominant group.

For comprehensive K-pop coverage, industry analysis, and celebrity fashion insights, explore TechnoSports’ K-Pop hub for exclusive updates and cultural breakdowns.

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