Bundesliga giant Borussia Dortmund was set to have a tour of Asia. The squad would have gone to China and Southeast Asia at the end of the European season but the trip has been cancelled due to the Coronavirus pandemic.
Now, Dortmund has found an alternative for the cancelled Asia tour. They have planned a unique virtual tour of Asia in August. They have announced their plans on Tuesday. They will organise events in Asia if the COVID-19 situation permits and will meet the fans virtually.
Borussia Dortmund has club offices in Shanghai and Singapore. They plan to offer their fans the opportunity to meet the players online and watch live streaming of the training sessions held in Germany. They will do so in the 30 fan clubs across south-east Asia.
The 2020/21 Bundesliga is will begin from mid-September and Dortmund have been already knocked out of the Champions League this season. So there’s enough time for them to link with their fans in Asia in August.
In a statement, Dortmund‘s managing director Carsten Cramer said that after the original tour was cancelled, “many fans and partners” in Asia had approached them about an alternative. He further said: “This gave rise to the idea of Dortmund, in close cooperation with our offices in Singapore and Shanghai, being sent digitally to Asia.”
The virtual tour will include live streaming of the training session and an on-site reporter who will interact with the players in an online meet-and-greet. This is a great initiative from Dortmund. The first-of-its-kind virtual tour would influence the other teams to do this type of tour in the future for interacting with their fans across the globe.
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