Yuri Exits SM: A New Era Begins

After a legendary 19-year partnership, K-pop icon Yuri is parting ways with SM Entertainment. The agency confirmed an amicable split, effective August 31, 2026.

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Yuri Exits SM: A New Era Begins

Fear not, fans! Yuri’s journey with Girls' Generation remains completely unaffected.

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Yuri Exits SM: A New Era Begins

She continues her reign as a global powerhouse, balancing solo acting and group duties. A bold new chapter for a K-pop legend starts now!

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