# One Accidental Like, One Big Controversy: Yami Gautam Breaks Silence on the Reel That Dragged Her Into a Kriti Sanon Feud

URL: https://technosports.co.in/yami-gautam-breaks-silence-on-the-reel/  
Published: 2026-03-06  
Updated: 2026-03-06  
Author: Reetam Bodhak

One misplaced tap on Instagram. That’s all it took to turn Yami Gautam into the centre of a [social media](https://en.wikipedia.org/wiki/Social_media) storm. The *Article 370* actress, who openly avoids award functions and PR games, found herself being painted as someone taking a deliberate dig at Kriti Sanon — and she wasn’t having any of it.

Here’s what actually happened, and why Yami’s response says more about Bollywood’s toxic gossip culture than about any real rivalry.

## Yami Gautam vs Kriti Sanon: The Controversy at a Glance

| Element | Details |
| --- | --- |
| **Who’s Involved** | Yami Gautam & Kriti Sanon |
| **What Triggered It** | Yami accidentally liked a reel mocking Kriti’s award win |
| **The Reel** | Spliced clips of Kriti receiving Best Actor (for *Tere Ishk Mein*) alongside Yami saying she doesn’t seek validation from award shows |
| **Yami’s Response** | Issued a clarification on social media denying intent |
| **Key Claim** | The like was accidental; she has no PR team and doesn’t use such tactics |
| **Current Projects** | Yami: cameo in *Dhurandhar: The Revenge* |

## What Yami Actually Said

Yami took to social media to clear the air without mincing words. She acknowledged the incident directly — noting she had apparently “liked” a reel that was condescending toward another actor — but explained that actors are tagged in countless posts daily and the engagement was purely accidental.

![Yami Gautam](https://technosports.co.in/wp-content/uploads/2026/03/Ytamia-gg-1024x630.webp)

She went further, calling out the media ecosystem that churns every coincidence into manufactured drama. Her note made clear she operates without a PR team, has always been vocal about not valuing award-show validation, and has no interest in tearing down fellow actors to get ahead. Her stance? She’d built a reputation better than that, and expected people to trust it.

👉 **Also Read:** [Latest Bollywood Celebrity News & Controversies — TechnoSports](https://technosports.co.in/category/bollywood/)

## The Bigger Picture — A Very Bollywood Problem

This whole episode is a perfect case study in how social media and entertainment media work together to manufacture conflict where none exists. Yami has been openly indifferent to the award show circuit for years — it’s not a new stance taken to shade anyone. When a viral reel splices that context onto footage of a peer winning an award, it’s the edit doing the shading, not the actress.

The fact that a simple accidental like — something every smartphone user has done — spiralled into a trending “feud” says everything about the clickbait economy of celebrity gossip, and very little about either actress.

Both Yami and Kriti are at strong points in their careers: Yami continues to build a portfolio of performance-driven work like *Haq* and *Article 370*, while Kriti is riding high off a Best Actor award and a busy slate ahead. There’s no rivalry here — just an algorithm and a few bored media portals.

👉 **Also Read:** [Yami Gautam Movies — Hit, Flop & Career Overview | TechnoSports](https://technosports.co.in/category/yami-gautam/)

## ❓ FAQs

### **Q: Did Yami Gautam actually shade Kriti Sanon on social media?**

 No — Yami clarified that the like on the controversial reel was accidental, not intentional, and strongly denied using PR tactics to target any fellow actor.

### **Q: What award did Kriti Sanon win that sparked this controversy?**

 Kriti Sanon received the Best Actor award at a recent Bollywood awards ceremony for her performance in *Tere Ishk Mein*, which became the clip at the centre of the edited viral reel.
