ViewSonic Corp, a renowned provider of visual solutions, has announced a strategic partnership with Kaira Distribution Pvt Ltd, a leading national distributor specializing in IT peripherals, storage, networking, and display products. This collaboration marks a significant milestone for both companies and is poised to bolster the pan-India distribution network for ViewSonic’s Commercial product line.
ViewSonic India Partners with Kaira Distribution to Expand B2B Product Reach
The partnership specifically targets the enhancement of ViewSonic India’s reach within the B2B market segment, focusing on Workspace solutions, Touch displays, and the VP series. By leveraging Kaira Distribution’s expertise and extensive network, ViewSonic aims to effectively target the right customers, aligning with its vision to empower businesses with cutting-edge display technologies for enhanced productivity and collaboration in modern work environments.
Expressing enthusiasm about the partnership, Mr. Sanjoy Bhattacharya, Director Sales & Marketing, IT Business, ViewSonic India, emphasized the significance of this collaboration in strengthening the company’s presence in the B2B sector. He highlighted the potential to reach more businesses and provide them with tailored visual solutions to meet their evolving needs, leveraging Kaira Distribution’s expertise and robust distribution network.
Mr. Bhattacharya further emphasized the growing need for forward-looking partners in the commercial display market and the crucial role that Kaira Distribution plays in fulfilling such requirements. Drawing on Kaira Distribution’s successful partnerships in Singapore and other countries, he underscored the company’s ability to leverage its global experience and network to drive ViewSonic’s expansion in India.
Additionally, the partnership aims to streamline the distribution process, improve product availability, and offer exceptional support to B2B customers seeking reliable visual solutions for their workspace requirements.
Mr. Manoj Attal, Director at Kaira Distribution, echoed the sentiment, emphasizing the alignment of this collaboration with Kaira’s mission to deliver cutting-edge technologies to businesses across various industries.
This strategic partnership between ViewSonic Corp and Kaira Distribution is set to pave the way for an enhanced distribution network, bolstering the availability of cutting-edge visual solutions tailored to the evolving needs of businesses across India. With a shared commitment to innovation and customer satisfaction, both companies are poised to create a significant impact within the B2B market segment, driving the adoption of advanced display technologies for modern workspaces.
