Varun Dhawan’s latest flick is stalling. Despite a decent start, the film is crawling toward a meager 50-crore finish.

With a two-week total of just 47 crore, the numbers signal a decline. Is the rom-com genre dying?

Industry experts blame aggressive OTT windows for killing theatrical buzz. Audiences are simply waiting to stream, leaving cinemas empty and mid-scale films struggling.

Industry experts blame aggressive OTT windows for killing theatrical buzz. Audiences are simply waiting to stream, leaving cinemas empty and mid-scale films struggling.