TPV Technology Limited, the world’s largest LCD manufacturer, is making significant strides to meet the burgeoning demand for next-generation professional and gaming monitors. As part of its ambitious growth strategy, TPV Technology is leveraging the extensive network of Rashi Peripherals Limited, a well-established distributor, to expand its reach in key metropolitan areas, Tier 1, and Tier 2 cities across India. This strategic move aims to bolster TPV Technology’s presence in the rapidly growing Indian market for professional and gaming monitors.
TPV Technology strategically expands its foothold to meet the growing demand for next-generation professional and gaming monitors
Capitalizing on Market Growth
The monitor industry in India is experiencing substantial growth, with the gaming monitor sector projected to soar to USD 7.5 billion by FY28. Recognizing this opportunity, TPV Technology is committed to enhancing its presence across India’s key retail chains. A recent revision in its distribution model allows TPV Technology to utilize Rashi Peripherals Limited’s robust channel network to distribute AOC’s comprehensive range of monitors. This includes popular models such as:
- AOC Gaming 24G2Z – 24 Inch FHD Monitor
- AOC G2590Px – 24.5 Inch Gaming Monitor
- AOC C24G1 – 24 Inch Curved Gaming LED Monitor with VGA Port
- AOC 31.5′ Curved 1ms 165Hz Full HD FreeSync Ultra Narrow Border Gaming Monitor
With these models and more, TPV Technology aims to cater to the diverse needs of the Indian market.
Strengthening Distribution Channels
As part of its expansion efforts, TPV Technology has appointed Rashi Peripherals Limited as an authorized distributor for West India and South India. This appointment will extend the distribution of AOC monitors to key cities such as Bangalore, Chennai, Hyderabad, Kochi, Vizag, Vijayawada, Goa, Pune, Bhopal, and Raipur. This strategic partnership significantly enhances TPV Technology’s distribution capabilities, ensuring that AOC’s professional and gaming monitors are readily available across India.
Advanced Monitor Technologies
AOC’s range of professional and gaming monitors is equipped with advanced technologies designed to provide an exceptional viewing experience. Some of these features include:
- Sharp Resolutions: From Full HD to ultra-high resolutions, offering stunning clarity and a truly immersive viewing experience.
- Fast Refresh Rates & Response Times: Ensuring smooth visuals and minimal blurring, ideal for fast-paced content and gaming.
- Adaptive Sync: Synchronizes the monitor’s refresh rate with your graphics card for seamless visuals (available on select models).
- Low Blue Light Modes: Reduces eye strain during extended viewing sessions.
- Flicker-Free Technology: Minimizes screen flicker for a more comfortable viewing experience.
- Ergonomic Stands: Allows adjustments in tilt, swivel, and height, promoting comfortable posture.
Leadership Insights
Carol Anne Dias, Managing Director of TPV Technology – AOC & Philips Monitors, commented on the development, stating, “Currently, TPV Technologies has over 100 existing models in our gaming monitor portfolio. Our products are known to be the best in the segment, defined by using the most advanced technologies. Therefore, as a part of our expansion strategy, we want to increase our penetration and presence across all retail chains in India. Rashi Peripherals Limited is our authorized distributor and is responsible for distributing our complete range of premium and futuristic gaming monitors. Rashi has a strong network across key cities, and we want to capitalize on this and expand our foothold in the Indian market. Our new distribution model changes will not minimize the role of our regional distributors. We will ensure that our channel ecosystem will grow together.”
Conclusion
TPV Technology’s strategic partnership with Rashi Peripherals Limited marks a significant step in expanding its footprint in the Indian market. By leveraging Rashi Peripherals’ established network, TPV Technology is well-positioned to meet the growing demand for high-quality professional and gaming monitors, ensuring that AOC’s innovative products reach a broader audience across India.
