The anticipation surrounding Tata Motors’ latest offering, the Tata Curvv, is reaching a fever pitch. Mark your calendars because the production-ready Tata Curvv is all set to be unveiled in India on 19 July 2024. This highly-awaited coupe-SUV will then have its price revealed on August 7, 2024.
Tata Curvv Coupe SUV launching on July 19th: What You Need to Know
Unofficial Bookings Now Open
Ahead of the official launch, sources have disclosed to CarWale that unofficial bookings for the Tata Curvv are already underway. For a booking amount of Rs. 21,000, eager customers can secure their spot to be among the first owners of this cutting-edge vehicle. This pre-launch excitement is palpable, and Tata Motors is capitalizing on this momentum by allowing early reservations.
Tata’s EV-First Strategy
In an exciting move, Tata Motors has confirmed that the EV version of the Curvv will debut first, followed by the internal combustion engine (ICE) variant. This aligns with Tata’s forward-thinking EV-first strategy, which they plan to adopt for all upcoming launches. As the EV market in India continues to grow, this strategy could position Tata Motors as a leader in the segment.
Powertrain Options
The Tata Curvv is expected to offer a suite of powertrain options to cater to diverse consumer needs. Petrol heads can look forward to a 1.2-litre turbo-petrol engine, while diesel enthusiasts will have the option of a 1.5-litre engine. For the EV aficionados, the Curvv will come with two battery pack options, with capacities of up to 56kWh. Impressively, the EV variant is expected to deliver a range of up to 550km on a single full charge, making it a strong contender in the electric vehicle market.
Feature-Packed Excellence
When it comes to features, the 2024 Tata Curvv is set to impress. The vehicle will boast all-LED lighting, including stylish LED light bars at the front and rear. An electric sunroof, automatic climate control, ventilated front seats, and an advanced driver-assistance system (ADAS) suite are just a few of the premium features that will be available. Additionally, a fully digital instrument cluster will provide a high-tech, modern driving experience.