ASUS announced its “Always Incredible” virtual launch event for CES 2026, premiering January 6 at 09:00 PST (17:00 GMT). The showcase features revolutionary AI PCs, including the next-generation Zenbook DUO and the groundbreaking ProArt GoPro Edition laptop.
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CES 2026 Launch Details
| Event Info | Details |
|---|---|
| Event Name | Always Incredible Virtual Launch |
| Date & Time | January 6, 2026 – 09:00 PST (17:00 GMT) |
| Streaming | ASUS event site (global) |
| Theme | Ubiquitous AI, Incredible Possibilities |
AI-Powered Computing Vision
ASUS’s comprehensive AI ecosystem targets Copilot+ PCs, lightweight laptops, and creator solutions through two strategic pillars:
Everyday AI: Enhances daily convenience and connectivity for general users, seamlessly integrating intelligent assistance into routine tasks.
Creator AI: Provides advanced tools accelerating creative workflows, empowering professionals with sophisticated capabilities.
Next-Generation Zenbook DUO: Productivity Reimagined
The centerpiece of the Everyday AI vision, the next-gen Zenbook DUO represents a revolutionary leap in mobile productivity. Crafted from innovative Ceraluminum™—a stronger, more durable material—the laptop delivers enhanced performance with all-day battery life.
This dual-screen powerhouse redefines multitasking workflows for modern professionals requiring maximum flexibility on the go. The Ceraluminum construction ensures premium build quality while maintaining portability for demanding business environments.
ProArt GoPro Edition: Adventure Meets Creativity
ASUS debuts the first-ever ProArt GoPro Edition in a groundbreaking collaboration merging professional creative power with rugged adventure durability. Featuring GoPro’s signature blue theme, this laptop is engineered for extreme conditions.
The ProArt GoPro Edition transforms into a durable, premium powerhouse designed for creators with adventurous spirits. Whether shooting in harsh environments or editing in remote locations, this laptop empowers users to capture and craft their vision anywhere without compromise.
The collaboration represents a paradigm shift for mobile creators who refuse to choose between professional-grade performance and field-ready durability.
Copilot+ PC Ecosystem Expansion
The new lineup expands ASUS’s Copilot+ PC portfolio, integrating Microsoft’s AI capabilities across diverse form factors. From ultraportable laptops to creator workstations, the ecosystem delivers intelligent computing experiences tailored to specific user needs.
Join the global premiere to witness how ASUS is unlocking new possibilities in creativity, productivity, and intelligent computing. For more tech announcements, visit TechnoSports.
FAQs
When can I watch the ASUS CES 2026 launch event?
Stream the “Always Incredible” event on January 6, 2026, at 09:00 PST (17:00 GMT) via the ASUS event site.
What makes Ceraluminum different from standard laptop materials?
Ceraluminum is ASUS’s innovative material offering superior strength and durability compared to traditional aluminum constructions.
