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Home Recent News

Swiggy Launches ‘High Protein’ Category: 5 Lakh+ Dishes Now Available Across 30 Cities

Raunak Saha by Raunak Saha
July 16, 2025
in Recent News
0

Health-conscious foodies, your prayers have been answered! Swiggy just revolutionized healthy food ordering with its new High Protein category, and the numbers are staggering. With over 5 lakh dishes from 35,000+ restaurant partners across 30 major cities, finding protein-rich meals just became effortless. No more endless menu scrolling or nutrition label detective work – just pure, convenient healthy eating.

Table of Contents

  • High Protein Category At-a-Glance
  • Why This Matters for Indian Consumers
  • Early Success Signals

High Protein Category At-a-Glance

FeatureDetails
Availability30 cities (Bangalore, Mumbai, Delhi, Hyderabad, Chennai, Pune, Kolkata, Chandigarh, Ahmedabad, Nagpur, Jaipur, and more)
Restaurant Partners35,000+ establishments
Total Dishes5+ lakh protein-rich options
Nutritional StandardsMin 15g protein per serving, ≤700 kcal, 10%+ protein-to-calorie ratio
Search Keywords“Protein” or “Diet”
Filter OptionsBy protein source (paneer, soya, etc.)
Pilot Success1.8 million customers during testing
Key visual swiggy launches new ‘high protein’ category

Why This Matters for Indian Consumers

The Protein Crisis is Real: Here’s a shocking stat – 73% of Indians are protein deficient according to IMRB research. With diets heavily relying on rice and wheat, most of us aren’t getting nearly enough protein for optimal health and fitness goals.

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Smart Discovery Made Simple: Instead of playing nutrition detective, you can now search “Protein” or “Diet” on the Swiggy app and instantly access curated high-protein meals. The dishes are even categorized by protein content (in grams), making it easier to match your specific dietary requirements.

Quality Standards That Matter: Each dish meets strict nutritional benchmarks – minimum 15g protein per serving, under 700 calories, and at least 10% protein-to-calorie ratio. These aren’t just random “healthy” labels; they’re scientifically backed standards for balanced nutrition.

Early Success Signals

During the pilot phase, 1.8 million customers already discovered and appreciated high-protein options. Bangalore, Mumbai, and Delhi lead in orders, while cities like Chandigarh show surprising concentration, proving that healthy eating trends extend far beyond metros.

The Smart Filtering: You can filter by protein source – perfect for vegetarians seeking paneer-based dishes or fitness enthusiasts preferring soya options. Restaurant menus now prioritize protein items at the top for easy selection.

Bottom Line: Swiggy’s High Protein category isn’t just a feature – it’s a game-changer for India’s protein deficiency problem. With 5 lakh dishes and growing, healthy eating just became as convenient as ordering your favorite comfort food.

Ready to boost your protein intake? Fire up the Swiggy app and search “Protein” – your muscles will thank you later!

Tags: High Protein CategorySwiggy
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